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Tinder-Parent Match Group Sues Google Over Play Store Billing


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Tinder-Parent Match Group Sues Google Over Play Store Billing


Tinder-Parent Match Group Sues Google Over Play Store Billing

Match Group, the company that operates dating apps such as Tinder, Hinge and OkCupid, has filed a lawsuit against Google, accusing the internet giant of forcing it to use the Google Play Store's billing system, paying royalties for subscription transactions. The lawsuit, which was filed Monday in federal court in California, accuses Google of violating federal and state antitrust laws.

"Ten years ago, Match Group was Google's partner. We are now its hostage," Match Group said in a press release.

Match Group said Google assured app developers that they would be able to choose alternative payment systems for their customers, only to do an about-face. The dating giant says that its users prefer Match's internal billing system and that Google's system is "lacking capabilities."

Google pushed back against the lawsuit.

"This is just a continuation of Match Group's self-interested campaign to avoid paying for the significant value they receive from the mobile platforms they've built their business on," a Google spokesperson said in a statement to CNET. "Like any business, we charge for our services, and like any responsible platform, we protect users against fraud and abuse in apps."

Google went on to point out that Match Group was sued by the Federal Trade Commission in 2019 for failing to filter out fake profiles that may have incentivized users into paying for subscriptions. The lawsuit was thrown out earlier this year. Last month, Match also won a lawsuit against Muslim dating app MuzMatch over trademark infringement. 

App store fees have been at the center of a number of legal battles in recent months. In March, Google struck a deal that would allow Spotify to offer its own in-app payment option alongside Google's. This deal came after Epic Games, creators of Fortnite, sued both Apple and Google for not allowing its own in-app payment systems, meaning that every in-game costume purchase had Apple and Google taking a percentage off the top. Google and Epic Games have agreed to a trial in early 2023.   

In this new lawsuit, Match says it attempted to resolve Google's concerns but was told that its apps would be removed from the Google Play Store by June 1 if it didn't comply. The dating app maker's lawsuit accuses Google of violating the Sherman Antitrust Act, the California Cartwright Act, the California Unfair Competition Law and California tort law by demanding companies exclusively use Play Billing.

"They control app distribution on Android devices, and pretend that developers could successfully reach consumers on Android elsewhere," Match Group CEO Shar Dubey said in a statement. "It's like saying, 'you don't have to take the elevator to get to the 60th floor of a building, you can always scale the outside wall.'"

Given that 90% of app downloads on Android occur on the Google Play Store, Match says Google's marketplace is the only viable app platform. Google said if Match didn't like its terms, it could distribute its apps elsewhere.

Match says fees can be as high as 30%, which is 10 times more than those charged by payment processors such as Visa and Mastercard. Google says its high fees are necessary to protect Android users from fraud and abuse and that Match Group is eligible to pay 15% on Google Play for digital subscriptions. 

"While Google has claimed that 99% of the developers subject to the Google tax will qualify for the lower rate, hidden by this statistic is the fact that not all in-app purchases qualify and some of the most popular are still subject to the 30% tax," according to an FAQ created by Match Group regarding the lawsuit.

When asked about the high percentage rate of its fees compared with payment processors, Google said the Play Store does more than process payments, adding that the fees help keep the Android operating system free and fund development of platforms such as Android Auto and TV, security, app distribution, developer tools, and billing systems around the world.

If Match is forced to stop using its internal payment system, the company says it will suffer "irreparable damage to its customer relationships, reputation, business performance, and goodwill and its users will be harmed by increased prices and Google's monetization of their data."


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TikTok Parents Are Taking Advantage Of Their Kids. It Needs To Stop


TikTok Parents Are Taking Advantage of Their Kids. It Needs to Stop


TikTok Parents Are Taking Advantage of Their Kids. It Needs to Stop

Rachel Barkman's son started accurately identifying different species of mushroom at the age of 2. Together they'd go out into the mossy woods near her home in Vancouver and forage. When it came to occasionally sharing in her TikTok videos her son's enthusiasm and skill for picking mushrooms, she didn't think twice about it -- they captured a few cute moments, and many of her 350,000-plus followers seemed to like it.

That was until last winter, when a female stranger approached them in the forest, bent down and addressed her son, then 3, by name and asked if he could show her some mushrooms. 

"I immediately went cold at the realization that I had equipped complete strangers with knowledge of my son that puts him at risk," Barkman said in an interview this past June. 

This incident, combined with research into the dangers of sharing too much, made her reevaluate her son's presence online. Starting at the beginning of this year, she vowed not to feature his face in future content. 

"My decision was fueled by a desire to protect my son, but also to protect and respect his identity and privacy, because he has a right to choose the way he is shown to the world," she said.

These kinds of dangers have cropped up alongside the rise in child influencers, such as 10-year-old Ryan Kaji of Ryan's World, who has almost 33 million subscribers, with various estimates putting his net worth in the multiple tens of millions of dollars. Increasingly, brands are looking to use smaller, more niche, micro- and nano-influencers, developing popular accounts on Instagram, TikTok and YouTube to reach their audiences. And amid this influencer gold rush there's a strong incentive for parents, many of whom are sharing photos and videos of their kids online anyway, to get in on the action. 

The increase in the number of parents who manage accounts for their kids -- child influencers' parents are often referred to as "sharents" -- opens the door to exploitation or other dangers. With almost no industry guardrails in place, these parents find themselves in an unregulated wild west. They're the only arbiters of how much exposure their children get, how much work their kids do, and what happens to money earned through any content they feature in.

Instagram didn't respond to multiple requests for comment about whether it takes any steps to safeguard child influencers. A representative for TikTok said the company has a zero-tolerance approach to sexual exploitation and pointed to policies to protect accounts of users under the age of 16. But these policies don't apply to parents posting with or on behalf of their children. YouTube didn't immediately respond to a request for comment.

"When parents share about their children online, they act as both the gatekeeper -- the one tasked with protecting a child's personal information -- and as the gate opener," said Stacey Steinberg, a professor of law at the University of Florida and author of the book Growing Up Shared. As the gate opener, "they benefit, gaining both social and possibly financial capital by their online disclosures."

The reality is that some parents neglect the gatekeeping and leave the gate wide open for any internet stranger to walk through unchecked. And walk through they do.

Meet the sharents

Mollie is an aspiring dancer and model with an Instagram following of 122,000 people. Her age is ambiguous but she could be anywhere from 11-13, meaning it's unlikely she's old enough to meet the social media platform's minimum age requirement. Her account is managed by her father, Chris, whose own account is linked in her bio, bringing things in line with Instagram's policy. (Chris didn't respond to a request for comment.)

You don't have to travel far on Instagram to discover accounts such as Mollie's, where grown men openly leer at preteen girls. Public-facing, parent-run accounts dedicated to dancers and gymnasts -- who are under the age of 13 and too young to have accounts of their own -- number in the thousands. (To protect privacy, we've chosen not to identify Mollie, which isn't her real name, or any other minors who haven't already appeared in the media.)

Parents use these accounts, which can have tens of thousands or hundreds of thousands of followers, to raise their daughters' profiles by posting photos of them posing and demonstrating their flexibility in bikinis and leotards. The comment sections are often flooded with sexualized remarks. A single, ugly word appeared under one group shot of several young girls in bikinis: "orgy."

Some parents try to contain the damage by limiting comments on posts that attract too much attention. The parent running one dancer account took a break from regular scheduling to post a pastel-hued graphic reminding other parents to review their followers regularly. "After seeing multiple stories and posts from dance photographers we admire about cleaning up followers, I decided to spend time cleaning," read the caption. "I was shocked at how many creeps got through as followers."

But "cleaning up" means engaging in a never-ending game of whack-a-mole to keep unwanted followers at bay, and it ignores the fact that you don't need to be following a public account to view the posts. Photos of children are regularly reposted on fan or aggregator accounts, over which parents have no control, and they can also be served up through hashtags or through Instagram's discovery algorithms.

The simple truth is that publicly posted content is anyone's for the taking. "Once public engagement happens, it is very hard, if not impossible, to really put meaningful boundaries around it," said Leah Plunkett, author of the book Sharenthood and a member of the faculty at Harvard Law School.

This concern is at the heart of the current drama concerning the TikTok account @wren.eleanor. Wren is an adorable blonde 3-year-old girl, and the account, which has 17.3 million followers, is managed by her mother, Jacquelyn, who posts videos almost exclusively of her child. 

Concerned onlookers have pointed Jacquelyn toward comments that appear to be predatory, and have warned her that videos in which Wren is in a bathing suit, pretending to insert a tampon, or eating various foodstuffs have more watches, likes and saves than other content. They claim her reluctance to stop posting in spite of their warnings demonstrates she's prioritizing the income from her account over Wren's safety. Jacquelyn didn't respond to several requests for comment.

Last year, the FBI ran a campaign in which it estimated that there were 500,000 predators online every day -- and that's just in the US. Right now, across social platforms, we're seeing the growth of digital marketplaces that hinge on child exploitation, said Plunkett. She doesn't want to tell other parents what to do, she added, but she wants them to be aware that there's "a very real, very pressing threat that even innocent content that they put up about their children is very likely to be repurposed and find its way into those marketplaces."

Naivete vs. exploitation

When parent influencers started out in the world of blogging over a decade ago, the industry wasn't exploitative in the same way it is today, said Crystal Abidin, an academic from Curtin University who specializes in internet cultures. When you trace the child influencer industry back to its roots, what you find is parents, usually mothers, reaching out to one another to connect. "It first came from a place of care among these parent influencers," she said.

Over time, the industry shifted, centering on children more and more as advertising dollars flowed in and new marketplaces formed. 

Education about the risks hasn't caught up, which is why people like Sarah Adams, a Vancouver mom who runs the TikTok account @mom.uncharted, have taken it upon themselves to raise the flag on those risks. "My ultimate goal is just have parents pause and reflect on the state of sharenting right now," she said. 

But as Mom Uncharted, Adams is also part of a wider unofficial and informal watchdog group of internet moms and child safety experts shedding light on the often disturbing way in which some parents are, sometimes knowingly, exploiting their children online.

The troubling behavior uncovered by Adams and others suggests there's more than naivete at play -- specifically when parents sign up for and advertise services that let people buy "exclusive" or "VIP" access to content featuring their children.

Some parent-run social media accounts that Adams has found linked out to a site called SelectSets, which lets the parents sell photo sets of their children. One account offered sets with titles such as "2 little princesses." SelectSets has described the service as "a classy and professional" option for influencers to monetize content, allowing them to "avoid the stigma often associated with other platforms."

Over the last few weeks, SelectSets has gone offline and no owner could be traced for comment.

In addition to selling photos, many parent-run dancer accounts, Mollie's included, allow strangers to send the dancers swimwear and underwear from the dancers' Amazon wish lists, or money to "sponsor" them to "realize their dream" or support them on their "journeys."

While there's nothing technically illegal about anything these parents are doing, they're placing their children in a gray area that's not explicitly sexual but that many people would consider to be sexualized. The business model of using an Amazon wish list is one commonly embraced by online sugar babies who accept money and gifts from older men.

"Our Conditions of Use and Sale make clear that users of Amazon Services must be 18 or older or accompanied by a parent or guardian," said an Amazon spokesperson in a statement. "In rare cases where we are made aware that an account has been opened by a minor without permission, we close the account."

Adams says it's unlikely to be other 11-year-olds sending their pocket money to these girls so they attend their next bikini modeling shoot. "Who the fuck do you think is tipping these kids?" she said. "It's predators who are liking the way you exploit your child and giving them all the content they need."

Turning points

Plunkett distinguishes between parents who are casually sharing content that features their kids and parents who are sharing for profit, an activity she describes as "commercial sharenting." 

"You are taking your child, or in some cases, your broader family's private or intimate moments, and sharing them digitally, in the hope of having some kind of current or future financial benefit," she said.

No matter the parent's hopes or intentions, any time children appear in public-facing social media content, that content has the potential to go viral, and when it does, parents have a choice to either lean in and monetize it or try to rein it in.

During Abidin's research -- in which she follows the changing activities of the same influencers over time -- she's found that many influencer parents reach a turning point. It can be triggered by something as simple as other children at school being aware of their child's celebrity or their child not enjoying it anymore, or as serious as being involved in a car chase while trying to escape fans (an occurrence recounted to Abidin by one of her research subjects). 

One influencer, Katy Rose Pritchard, who has almost 92,000 Instagram followers, decided to stop showing her children's faces on social media this year after she discovered they were being used to create role-playing accounts. People had taken photos of her children that she'd posted and used them to create fictional profiles of children for personal gratification, which she said in a post made her feel "violated."

All these examples highlight the different kinds of threats sharents are exposing their children to. Plunkett describes three "buckets" of risk tied to publicly sharing content online. The first and perhaps most obvious are risks involving criminal and/or dangerous behavior, posing a direct threat to the child. 

The second are indirect risks, where content posted featuring children can be taken, reused, analyzed or repurposed by people with nefarious motives. Consequences include anything from bullying to harming future job prospects to millions of people having access to children's medical information -- a common trope on YouTube is a video with a melodramatic title and thumbnail involving a child's trip to the hospital, in which influencer parents with sick kids will document their health journeys in blow-by-blow detail.

The third set of risks are probably the least talked about, but they involve potential harm to a child's sense of self. If you're a child influencer, how you see yourself as a person and your ability to develop into an adult is "going to be shaped and in some instances impeded by the fact that your parents are creating this public performance persona for you," said Plunkett.

Often children won't be aware of what this public persona looks like to the audience and how it's being interpreted. They may not even be aware it exists. But at some point, as happened with Barkman, the private world in which content is created and the public world in which it's consumed will inevitably collide. At that point, the child will be thrust into the position of confronting the persona that's been created for them.

"As kids get older, they naturally want to define themselves on their own terms, and if parents have overshared about them in public spaces, that can be difficult, as many will already have notions about who that child is or what that child may like," said Steinberg. "These notions, of course, may be incorrect. And some children may value privacy and wish their life stories were theirs -- not their parents -- to tell."

Savannah and Cole LaBrant with daughter Everleigh

Savannah and Cole LaBrant have documented nearly everything about their children's lives.

Jim Spellman/WireImage

This aspect of having their real-life stories made public is a key factor distinguishing children working in social media from children working in the professional entertainment industry, who usually play fictional roles. Many children who will become teens and adults in the next couple of decades will have to reckon with the fact that their parents put their most vulnerable moments on the internet for the world to see -- their meltdowns, their humiliation, their most personal moments. 

One influencer family, the LaBrants, were forced to issue a public apology in 2019 after they played an April Fools' Day Joke on their 6-year-old daughter Everleigh. The family pretended they were giving her dog away, eliciting tears throughout the video. As a result, many viewers felt that her parents, Sav and Cole, had inflicted unnecessary distress on her.

In the past few months, parents who film their children during meltdowns to demonstrate how to calm them down have found themselves the subject of ire on parenting Subreddits. Their critics argue that it's unfair to post content of children when they're at their most vulnerable, as it shows a lack of respect for a child's right to privacy.

Privacy-centric parenting

Even the staunchest advocates of child privacy know and understand the parental instinct of wanting to share their children's cuteness and talent with the world. "Our kids are the things usually we're the most proud of, the most excited about," said Adams. "It is normal to want to show them off and be proud of them."

When Adams started her account two years ago, she said her views were seen as more polarizing. But increasingly people seem to relate and share her concerns. Most of these are "average parents," naive to the risks they're exposing their kids to, but some are "commercial sharents" too.

Even though they don't always see eye to eye, the private conversations she's had with parents of children (she doesn't publicly call out anyone) with massive social media presences have been civil and productive. "I hope it opens more parents' eyes to the reality of the situation, because frankly this is all just a large social experiment," she said. "And it's being done on our kids. And that just doesn't seem like a good idea."

For Barkman, it's been "surprisingly easy, and hugely beneficial" to stop sharing content about her son. She's more present, and focuses only on capturing memories she wants to keep for herself.

"When motherhood is all consuming, it sometimes feels like that's all you have to offer, so I completely understand how we have slid into oversharing our children," she said. "It's a huge chunk of our identity and our hearts."

But Barkman recognizes the reality of the situation, which is that she doesn't know who's viewing her content and that she can't rely on tech platforms to protect her son. "We are raising a generation of children who have their entire lives broadcast online, and the newness of social media means we don't have much data on the impacts of that reality on children," she said. "I feel better acting with caution and letting my son have his privacy so that he can decide how he wants to be perceived by the world when he's ready and able."


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What States Can And Can't Do When Banning Abortion


What States Can and Can't Do When Banning Abortion


What States Can and Can't Do When Banning Abortion

For more information about your reproductive health rights and related federal resources, you can visit the US government's

Reproductive Rights

site.

Whether someone can get an abortion or related medical procedure mostly hinges on which state they live in after the Supreme Court overturned Roe v. Wade last month and ended the constitutional right to abortion. But the switch from federal protection to state law isn't straightforward and has led to confusion and misinformation on what pregnant patients and physicians can do.

In this still developing landscape, how confident can people be that their treatment is still legal?

"The answer to all your questions is 'Who the heck knows,'" said Dr. Louise Perkins King, a surgeon and bioethicist at Harvard Medical School. "And that's the problem."

The US Department of Health and Human Services issued guidance on July 11 reminding physicians of their responsibilities under the existing Emergency Medical Treatment and Labor Act, or EMTLA, which supports the need to treat and stabilize patients in an emergency, including pregnant patients who may require an abortion. Days later, Texas sued the Biden administration over the law, which allows for medical assistance to save the life of the mother, because, Texas Attorney General Ken Paxton said, it "seeks to transform every emergency room in the country into a walk-in abortion clinic." 

On Tuesday, a judge in Texas blocked the EMTLA guidance, so physicians in that state may no longer be protected by federal law if they perform an abortion when they deem it medically necessary but it falls outside of Texas' interpretation of a life-endangering pregnancy. Physicians nationwide who are members of the American Association of Pro-Life Gynecologists and Obstetricians or the Christian Medical and Dental Association are also exempt -- a total of about 18,000 health care providers, according to the court document.

Texas' new trigger law -- which will be in effect on Aug. 25 -- bans all abortions except when the pregnancy puts the mother "at risk of death or poses a serious risk of substantial impairment of a major bodily function." Physicians who perform an illegal abortion will be committing a felony. It doesn't make exceptions for rape, incest or fetal abnormalities, and it also doesn't make an exception for when the pregnant person's risk of death would come from a "claim or diagnosis" that they'll be hurt or might die in the future. (This could be interpreted to mean a doctor can't provide an abortion if a woman threatens to die by suicide because she has depression.) All abortions are currently banned in Texas after the state's Supreme Court ruled that a law from the 1920s could stand.

Legal battles within some states will continue to shape post-Roe America, with the landscape changing by the day. And lawsuits like the one in Texas clarify the country's stance on whether state law preempts federal rule on abortion or reproductive health care. Basically, can federal regulations trump state law? 

"There's going to be cases that are going to have to determine this question," I. Glenn Cohen, a professor and bioethicist at Harvard Law School, said. 

The argument over medication abortion access -- which is banned or restricted in many states but still available to people if they order it (not without risk) online -- will likely also be one of the first big court cases post-Roe, Cohen said. Questions of whether federal regulations on medication abortion conflict directly enough with state restrictions will continue to be center stage.

Boxes of mifepristone and a bottle of misoprostol tablets sit on a table

Medication abortion, for use in early pregnancy, accounts for more than half of abortions in the US. Restricting the pills is the new frontier of abortion bans.

Robyn Beck/Getty Images

Other federal guidance issued by the Biden administration includes a reminder to pharmacists that they are required to fill medication and birth control prescriptions for patients. Failing to do so is discrimination based on pregnancy status. This was in response to the many reports of women having treatment delayed or prescriptions denied while health care workers try to  navigate around new state laws.

Here's what we know today.

Can states ban abortion pills? Not completely, but some are trying. 

Any state with a current total ban on abortion -- including Texas, Oklahoma, South Dakota, Alabama, Arkansas, Mississippi, Missouri and Wisconsin -- also bans medication abortion. Heavy restrictions in other states, including Tennessee and South Carolina, which ban abortion after about six weeks, also extend to medication abortion. This means providers can't prescribe the medication in those states and patients can't fill prescriptions at pharmacies.  

"If a state law bans abortion broadly, that includes medication abortions," Elisabeth Smith, director of state policy and advocacy at the Center for Reproductive Rights, told MedPage Today.

But abortion bans and state laws seek to punish abortion providers or people who assist them, not the person seeking the abortion (there's reason to believe this might change in the future). For now, people living in the most restrictive states can still order pills from an overseas pharmacy, including Aid Access. However, the pills could take awhile to arrive and potentially put the person past the point of pregnancy for which the medication is safe and effective (about 10 weeks).

Pill packet on a yellow envelope marked
Peter Dazeley/Getty Images

The fate of medication abortion pills in Republican-leaning states centers on mifepristone, the first pill given in the two-dose regimen of medication abortion. Because the US Food and Drug Administration approved mifepristone as a safe and effective way to end a pregnancy over 20 years ago, states shouldn't be able to restrict it, the US attorney general's office argued the same day Roe was overturned. (Misoprostol, the second pill, is used off-label for abortion and miscarriage treatment. It's also used to treat health conditions such as stomach ulcers.) 

Whether this federal regulation (and the FDA's stamp of approval) supersedes state laws will need to be decided. Cohen said this is likely to be determined by the Supreme Court as "one of the first post-Dobbs cases."

"It's unclear whether that's going to be a winner of an argument, to be perfectly honest," Cohen said.

Last year, the FDA extended a pandemic-era rule that allowed patients to get medication abortion pills through the mail, instead of requiring them to be prescribed in person. This was seen as a victory for the American College of Obstetricians and Gynecologists and other medical groups, which viewed the in-person requirement as unnecessary for a medication that's safe and effective in early pregnancy.   

But states have their own requirements for medication abortion, and providers licensed in Montana can't prescribe pills to patients who travel over from a restrictive state like South Dakota, NPR reported.

Read more: Worries About Post-Roe Data Privacy Put Spotlight on Period Apps  

A woman holds her abdomen in pain

Ectopic pregnancies can't result in a delivery and require medical treatment. Symptoms can start with typical pregnancy signs, including a missed period, but can progress to abdominal or pelvic pain, vaginal bleeding, weakness and more. 

Svetlana Gustova/Getty Images

Can states ban treatment for high risk pregnancies? The HHS says no, but doctors say state laws are restricting care.  

Even though the most restrictive states banning abortions leave room for some degree of medical emergency, practicing physicians need to decide where the medical emergency line is – and risk prosecution if a state sees it differently. 

This month, the story of a 10-year-old girl who was raped and pregnant and who traveled to Indiana from Ohio, where abortion is banned around six weeks without exception for rape or incest, made headlines. Not only was the physician publicly questioned by Indiana's attorney general on whether she followed state law, but Ohio Attorney General Dave Yost said in the aftermath that the girl should've been able to legally get an abortion under the state law's medical emergency exemption. Ohio's OB-GYNs disagreed. 

"It states specifically 'medically diagnosed condition,' and as far as I can tell, adolescent pregnancy is not a medically diagnosed condition that's listed," Dr. Jason Sayat, a Columbus OB-GYN, told the Ohio Capital Journal. 

The Department of Health and Human Services reminded physicians and hospitals that if they want to keep their Medicare agreement and avoid "civil penalties," they must treat pregnant patients and provide abortions if necessary as required under the 1986 Emergency Medical Treatment and Labor Act. The EMTLA, now blocked in Texas, outlines certain life-endangering pregnancies that doctors must treat regardless of state law, including ectopic pregnancies, preeclampsia and complications of pregnancy loss.

But that narrow line of abortion exceptions for medical emergencies given by states like Wisconsin is what's troubling Dr. Jennifer McIntosh, a maternal-fetal medicine physician practicing in the state. While Wisconsin's attorney general said he wouldn't enforce a ban, physicians there stopped performing abortions because the state has a pre-Roe criminal statute that prohibits most abortions. The "save the life of the mother" abortion exception language in that law can leave out health conditions which may not be an immediate emergency but can become one down the line. 

"Some of what we do is to prevent emergencies from happening," McIntosh said. "To have to wait for an emergency to actually appear puts your patient's life at risk."

The treatment for an ectopic pregnancy is termination, because terminating the pregnancy is the only safe outcome when an embryo grows outside of the uterus, typically in a fallopian tube. Without treatment, the fallopian tube is likely to rupture, which can lead to internal bleeding and death. But some laws, like one in Texas, specifically restrict medications including methotrexate, which has led to access problems for people who are pregnant as well as people who are taking methotrexate for another health reason. 

Complicating confusion and risk over how abortion bans will affect treatments for ectopic pregnancies is the fact that more rare types of ectopic pregnancies exist, including ones where the pregnancy is growing inside a C-section scar or other area outside the safety of the main cavity of the uterus -- but still technically in the uterus. These rarer kinds of ectopic pregnancies are also life-threatening, and may be more difficult to diagnose and treat as such in a state that bans abortions with an emphasis on the pregnancy being in the uterus.

Activists on both sides of the abortion issue protest outside the US Supreme Court in 2020
Saul Loeb/AFP/Getty Images

States are not prosecuting people who have abortions (yet)

Current state laws -- both those in effect and those in limbo in court -- prosecute other people involved in an abortion, not the person who's pregnant. 

But the health impact may be already felt when a doctor is hesitant to treat patients, or pharmacists are reluctant to fill a prescription for mifepristone before interviewing a woman to ascertain whether her pregnancy is already ended and her situation is in line with state law.

"Even in these straightforward cases of basic OB/GYN practice, the laws leave providers questioning and afraid," Dr. Carley Zeal, an OB-GYN in Wisconsin, told The New York Times. "These laws are already hurting my patients."

Aside from hesitancy among health care providers, physicians also fear that worries people have about being prosecuted for having an abortion or miscarriage will stop patients experiencing complications from any kind of pregnancy loss from seeking care. 

That's because it was already happening, before Roe was overturned. According to the National Advocates for Pregnant Women, there were over 1,700 arrests or prosecutions of women from 1973 (when Roe became law) to 2020 where their pregnancies were the focus of the case against them. 

So will doctors report you if they suspect you had an abortion? 

"The vast majority of health care professionals will not do that, because that's not caring for their patients," King said. But, she added, "I'm sure there's a very small, but unfortunately detrimental, minority who might." 

An illustration of a woman's body surrounded by medical equipment

Your current access to birth control shouldn't be impacted by the overturn of Roe v. Wade. However, there's reason to believe that could change in the future.

Carol Yepes/Getty Images

Birth control is still protected under the Affordable Care Act

Right now, IUDs, birth control pills and other birth control methods are legal in all 50 states. And they should also be covered at no out-of-pocket cost for those covered under the Affordable Care Act. The right to birth control is protected under two Supreme Court rulings: Griswold v. Connecticut (1965) and Eisenstadt v. Baird. (Another Supreme Court Case, Burwell v. Hobby Lobby Stores, chipped away a little of that protection, however, finding that some corporations are exempt for religious reasons.) 

Plan B or "morning after pill" brands are also not included in abortion bans, because they will not end an existing pregnancy. Most health plans should also cover them. 

Legislators in Missouri last year voted to block taxpayer funding for IUDs and emergency contraception, casting doubt that all birth control devices will be protected indefinitely, at least in some states. The claims of legislators like Paul Wieland, a Republican state senator in Missouri, are that anything that has the potential to disrupt a fertilized egg's implantation into the uterus is an abortifacient. 

The medical community has been clear that IUDs and emergency contraception do not cause abortions and will not end an existing pregnancy. Copper IUDs work mostly by causing a chemical change in the sperm and egg before they meet, according to the World Health Organization. Hormonal IUDs like Mirena work mostly by thickening cervical mucus so sperm can't reach the egg, and can also prevent ovulation. Plan B and similar pills likely won't work if a person has already ovulated, meaning the chances of it stopping implantation are currently understood to be slim.

Nevertheless, unlikely occurrences or instances where a fertilized egg may be prevented from implanting into a uterus could be called into question in future court cases.

Read more: Could a Post Roe v. Wade World Impact Your Access to Birth Control?   

The information contained in this article is for educational and informational purposes only and is not intended as health or medical advice. Always consult a physician or other qualified health provider regarding any questions you may have about a medical condition or health objectives.


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DIY Peloton Bike: How To Build Your Own Smart Cycle On The Cheap


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DIY Peloton bike: How to build your own smart cycle on the cheap


DIY Peloton bike: How to build your own smart cycle on the cheap

Indoor exercise bikes have been around forever, but it feels like Peloton turned what used to be a dull, monotonous fitness activity into something exciting. Unfortunately, Peloton also turned it into something expensive: With prices ranging from $1,895 to $2,495, these "smart bikes" cost considerably more than most "dumb" ones. And that's not even factoring in the required subscription for exercise classes, which runs $40 a month.

Let's forgo the debate over whether the bike and service are worth the money. Instead, let's look at ways to get a Peloton-like cycling experience at home for less -- quite possibly a lot less.

Read more: Best workout subscription apps for 2020: Peloton, Daily Burn and more

For starters, I've already tested a number of affordable Peloton alternatives -- "connected" bikes that have similar designs and, in some cases, similar spin-class offerings. But even then you're looking at around $900 at a minimum. Surely there must be cheaper DIY options for budget-strapped cyclists?

There are:

  • You can buy an inexpensive exercise bike and use it with any number of "experiential" iPad or iPhone apps -- including Peloton's (see below).
  • You can buy a "trainer" and use the outdoor bike you already own -- again with apps to enhance the experience.

The hardware is actually the easier part of the equation, so let's start by looking at the software.

Read more: The best smart home-gym tech

It's all about the app(s)

peloton-ipad-app-screenshot

The Peloton app gives you full access to all Peloton fitness content, but for a much lower price ($13 a month) than bike owners pay.

Rick Broida/CNET

As you know, the Peloton bike slings all manner of live and recorded classes to its big built-in screen. But what you may not know is that Peloton also offers these classes to the masses -- those who don't own the company's equipment -- courtesy of the Peloton app. 

Available for Android, iOS, Fire TV, Roku and Chromecast, it allows you to "BYO bike" (or treadmill, just FYI), though with one key omission: You won't get all the same live stats and metrics (distance, resistance, calories burned and so on) as you would from a Peloton bike. Likewise, it may be difficult to mirror the exact resistance called out by instructors during classes; a "20" on the Peloton bike has no real correlation to a bike that uses an analog dial for resistance. You also don't get the Peloton's large screen to watch classes or keep track of your stats, but I'll cover how to replicate the experience below. 

However, you can feed heart-rate data to the app -- all you need is an inexpensive third-party heart-rate monitor. Similarly, the app can capture cadence (i.e., pedal-rate) data, which, again, can come from an inexpensive sensor. More on those options later.

Here's the real surprise: The Peloton app costs just $13 per month, not $40 like for owners of the Peloton bike. Whatever bike you end up using, your overall costs will end up much lower.

Since you're going the BYO route anyway, you don't necessarily have to use the Peloton app. Or, you can switch between that and any number of others. Maybe you're not interested in spin-type classes; maybe you'd prefer virtual rides through famous city streets or on beautiful mountain trails. Maybe you'd like to compete in virtual races. There are lots of cycling apps designed to let you do all that and more. A few examples:

There are two newcomers worth mentioning as well: Fitscope Studio ($10 a month or $80 annually) and Motosumo ($13 a month). The latter promises to "turn any bike into a smart bike," offering live indoor cycling classes with various stats (collected from a Bluetooth HR monitor and power meter) displayed on your phone. Fitscope Studio offers a wider array of classes (including elliptical, treadmill and "scenery runs"), but without the live option or stat-monitoring.

There's no law that says you have to use a cycling app at all. Maybe you'd prefer to read a book in the Kindle app or stream The Queen's Gambit on Netflix. That's about as far away from the "Peloton experience" as you can get, but it's also a very low-cost option. (Here are 10 free Netflix alternatives to keep costs even lower.)

Inexpensive indoor exercise bikes

pyhigh-s2-indoor-exercise-bike.png

This Pyhigh bike sells for around $300. It's no Peloton, but if you're using the Peloton app to take classes, will you even notice?

Pyhigh

As noted, there are exercise bikes that cost a fraction of what you'll pay for the Peloton. You won't get all the same features, and build quality might not be as good. But if your goal is simply to ride inside while enjoying instructor-led classes, that's easily accomplished.

What should you look for in an indoor bike? A few key specs: The weight of the flywheel (conventional wisdom holds that heavier is better), the type of resistance (friction or magnetic, the latter typically quieter) and the inclusion of a phone or tablet holder. This last is pretty important, as you'll need a device for whatever app(s) you plan to use. You can buy a third-party holder if the bike you like doesn't include one -- more on that below.

However, any bike in the $200-$400 range won't be "connected," meaning it won't have any way to pair with that device. If you want heart-rate and/or cadence data from your rides, you'll have to add that equipment on your own.

Search Amazon for indoor exercise bikes and you'll find a dizzying array of choices, many of them from brands you're not likely to recognize: L Now, Pooboo, Pyhigh and so on. That's not necessarily a bad thing, but it can make your decision that much more difficult.

Having perused a lot of these brands and models, I found a few that appear to tick most of the important boxes. The Pyhigh S2 Indoor Cycling Bike features a 35-pound flywheel, an LCD monitor that displays basic cycling stats and a tablet holder. It currently sells for $307, though in the past it's been as low as $220.

The S2 is also notable because it has over 1,700 user reviews, and those average out to a solid 4.4 stars. With that kind of review volume, it's less likely you're seeing a preponderance of fakes, something to consider when looking at a product that has only a couple dozen ratings. (Find out more about this in my story on how to spot fake Amazon reviews.)

If you want a bike that uses magnetic resistance, which will definitely get you a little closer to a Peloton-like ride, check out the Joroto X2 for $400. It has a 4.5-star rating from over 1,900 buyers.

Again, these are just two options out of many. You could also head to your local sporting-goods store in search of bikes you can actually try before buying.

Indoor trainers for your outdoor bike

saris-cycleops-m2.png

BYO bike and mount it on something like the Saris CycleOps M2 ($550) for a more realistic (but still app-connected) indoor-cycling experience.

Saris

Avid outdoor cyclists will tell you to skip these fancy (and even less fancy) exercise bikes in favor of the one you already own. You'll spend considerably less money and get a much more familiar (and realistic) riding experience.

The key piece of hardware you'll need: An indoor trainer, which typically combines a simple stationary stand for your front wheel and a roller for the back one. The trainer holds your bike upright; all you do is hop on and pedal.

These things range in price from under $100 on up to $1,000 and more, depending on design and features. One standout is the Saris CycleOps M2, a "smart" trainer that connects directly to apps like Rouvy and Zwift. Its electromagnetic roller will automatically adjust the tension to correspond with your virtual ride. (Pedaling up a hill, for example? The tension will increase.) The M2 is currently selling for $550, but has been as low as $430 in the past.

sportneer-bike-trainer.png

Your bike plus $150 gets you an indoor-cycling setup.

Sportneer

Looking for a less expensive option? For $150 (previously as low as $90), the Sportneer Bike Trainer offers a simple rear-wheel roller along with a handlebar-mounted remote that provides six resistance settings. It has a 4.4-star rating from nearly 4,000 buyers.

Just one wrinkle in this plan: Your bike probably doesn't have a place to put a tablet. You could always prop it up on a nearby table or shelf, but that'll make it harder to see and impossible to reach while riding. Thankfully, there are super-cheap tablet mounts designed for indoor bikes (ironic!) that should also work with your road bike. Here's one that costs all of $16.

Other gear you'll need

There are a couple key stats that go hand-in-hand with the Peloton experience: heart rate and cadence. Fortunately, you can track both without spending a lot, and feed that data directly to whatever app(s) you're using.

wahoo-cadence-sensor.png

The Wahoo Cadence Sensor can install on nearly any bike. It feeds speed data to cycling apps.

Wahoo

The Wahoo Cadence Sensor is a popular choice; it can mount on your shoe or, more permanently, one of your bike's crank arms. It sells for $40.

Wahoo also makes a chest-strap heart-rate monitor, the Tickr, that runs $50. However, if you don't mind going a little off-brand, you can get something like the CooSpo heart-rate monitor for $39.

Finally, although you can use your phone, a tablet with a larger screen is really the ideal option -- the better to see your instructor or virtual bike trail. One of the cheapest options: The Amazon Fire HD 10, which sells for $150 but routinely goes on sale for $30-$50 less. There's a version of the Peloton app available for Fire tablets, same as for Android and iOS tablets.

Now for the bad news: Peloton is just about the only popular cycling app that's available for Fire. No FulGaz, no iFit, no Rouvy, no Zwift. If you want to run those, you'll need an Android tablet or an iPad. Check out CNET's roundup of the best tablets of 2020 if you need some recommendations.

My advice: Be on the lookout for an iPad deal. The current-gen iPad 10.2, for example, lists for $329 but often goes on sale for $279. There aren't many Android tablets available these days, and anything with a 10-inch screen is likely to cost you more than that iPad.

Let's do the math

When all is said and done, how much will it really cost you to recreate the Peloton experience without the Peloton bike? That depends on how much equipment you might already own and how much you need to buy. But the Peloton app itself feels like the real bargain at just $13 per month. In addition to live and on-demand cycling classes, it serves up a wealth of other fitness content: cardio, HIIT, yoga, meditation, stretching and more.

At the top end, you might spend $400 on a bike, $250 on a tablet and $100 on miscellaneous extras, for a total of around $750. That's still less than half the price of a Peloton bike, and you're not locked into a $39-a-month subscription.

Now let's hear from you: What kind of home-brew Peloton setup are you planning to put together? And if you've already got one, what kind of gear does it have, and how's it working out?


Read more: All the latest Amazon coupons

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Talkspace Online Therapy Review: Benefits, Cost And Who Should Consider It


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Talkspace Online Therapy Review: Benefits, Cost and Who Should Consider It


Talkspace Online Therapy Review: Benefits, Cost and Who Should Consider It

Since the start of the COVID-19 pandemic, demand for treatment of anxiety and depression has increased exponentially. In a survey conducted by the American Psychological Association, 96% of psychologists polled reported that they were treating patients remotely. The numbers broke down to 64% treating all patients remotely and 32% using a hybrid treatment plan, treating some patients in person and others remotely. 

Online therapy is a great way to take care of your mental health if time, distance or life in general make it difficult to see a therapist in person. Talkspace is an online therapy platform that matches you with a licensed counselor in your state. You can schedule your sessions and meet with your therapist from the comfort of your home.

For this review I considered a number of factors including the services Talkspace offers, its special features, benefits, pricing and therapist qualifications. 

What is Talkspace?

Oren and Roni Frank co-founded Talkspace in 2012. The platform's goal is to provide access to mental health care to those who otherwise do not have access to quality mental health services. 

Through Talkspace, you can connect with therapists with backgrounds and expertise that align best with your needs. These mental health care professionals offer virtual psychology and psychiatry support to individuals, couples and teens through its website and app.  

The platform also offers services for a wide range of mental health needs like anxiety, depression, relationships, trauma, substance abuse, parenting, eating disorders, chronic illness and hardships that the LGBTQ community often faces. 

What makes Talkspace shine is that licensed professionals can prescribe medications through its psychiatric services. A service that its counterparts, such as BetterHelp, have yet to offer. 

Read more: Tips to Find the Right Therapist For You

A woman in an online meeting
Five/Getty

How does Talkspace work?

Talkspace's sign-up process is straightforward. You can sign up through its website or app. Here's what subscribing to Talkspace looks like:

1. Answer the assessment: When you click the button to get started, you'll be prompted to answer a few questions about the type of therapy you are looking for, your demographics, lifestyle, physical health and preferences. You'll also create your user account.

2. Choose your plan: Next, you can select which plan you'd like to buy. You can choose from the Messaging therapy plan, Live Plan or the Live plus messaging Plan.

3. Get matched: At this stage, Talkspace will suggest three therapists with experience that match your needs. Here, you can choose which one you'd like to work with. You can expect to get matched within 48 hours of signing up.

4. Start therapy: Once you choose your preferred therapist, they will contact you. Depending on the plan you select, you can schedule weekly or monthly live sessions with your counselor.

A smiling woman doctor on video call consultation with a male patient
Westend6/Getty

How much does Talkspace cost?

We mentioned that there are three plans available through Talkspace; let's compare pricing for each and what they offer.

Messaging therapy: This plan includes unlimited messaging therapy. You can send text, audio and video messages to your therapist any day, any time. It guarantees daily responses five days a week. You'll pay $69 a week for this plan.

Live therapy: This plan includes four 45-minute live sessions a month. The price for this plan is $99 a week.

Live plus messaging therapy: Get the best of both worlds with live and messaging therapy. It offers unlimited text, audio and video messaging plus four 45-minute live sessions a month. This plan will set you back $129 a week.

You can choose to pay any of these plans monthly, every three months (will save you 10%) or every six months (will save you 20%).

Read more: Best Online Therapy Services 

Does Talkspace take insurance?

In the words of Michael Phelps, "I have really good news for 40 million Americans". In 2020, Talkspace expanded accessible mental health care coverage for millions of Americans via insurance coverage. Major insurance companies like Cigna, Optum, Premera Blue Cross Blue Shield and Humana cover mental health services on Talkspace.

To determine if your insurance policy covers Talkspace, you can check your insurance coverage eligibility through your insurer or on Talkspace's website

Does Talkspace offer financial aid?

At the time of writing, I couldn't find any information about financial aid on Talkspace. However, if you have insurance, you might have coverage and may only need to pay a deductible or copay. 

I also found an offer code in the Talkspace app for $100 off your first month with the code SPACE.

Talkspace communication methods

Once you're matched with your therapist, you'll have access to a private room where you can contact them. You can access this room via Talkspace's website or on the app. You can also select your preferred method of communication. 

Video messaging

You can communicate with your counselor through video messages, but it's important to note live video sessions are only available on the Premium and Ultimate plans. Depending on your plan, you can schedule a weekly or monthly live video session with your therapist. If you choose the Plus plan, you can still send video messages to your therapist; it just won't be in real-time.

Voice Message

Much like sending a voice message to a friend through WhatsApp, you can send audio messages to your therapist at any time of day, seven days a week. Even though you can contact your therapist at any time, that doesn't mean they'll respond immediately or every day. You can expect therapists to reply five days a week.

Young man with coffee in one hand and smartphone in the other sending a voice message
Westend61/Getty

Text message

If you are most comfortable reaching out via text, this is the best option for you. Just enter the chat room and reach out to your therapist the same way you would reach out to a friend. You can send unlimited text messages at any time of day.

Talkspace treatment methods

When it comes to therapy, there are many approaches you can take. The best one for you will depend on your needs and goals. You can talk to your counselor to see which options are available. 

The most common types of treatments found on Talkspace include:

  • Cognitive-behavioral therapy
  • Emotion-focused therapy 
  • Dialectical behavioral therapy 
  • Talk therapy
  • Somatic therapy
  • Humanistic therapy
  • Mentalization therapy
  • Exposure therapy
  • Psychodynamic therapy
  • Grief counseling
Young person on laptop computer in living room
Atstock Production/Getty

Talkspace features

Besides unlimited texting and video sessions with your therapist, Talkspace offers some cool features to help you stay on track with your mental health journey.

Progress tracker: Talkspace offers a great way to visualize your progress through its therapy progress tracker. As you start to foster a relationship with your counselor, you can click on "client journey" in the app to view your timeline. You can set goals with your therapist and see how well you are doing.

Mental health tools and resources: If you want to put what you've learned to practice, check out Talkspace's self-help exercises. It offers many resources to help you navigate different situations including stress, anxiety and negative thought patterns. You can also find other useful tools such as breathing exercises for when you're feeling stressed. Most of the exercises are from 1 to 15 minutes long, making them convenient for when you're short on time.

These resources are available to you at any time. You can find them on your dashboard under Therapy Tools. 

Live chat: For those who have plans that include live chat, you can schedule them in advance through your calendar. The live feature allows you to chat in real-time with your therapist through your preferred communication method: text, audio or video. These live sessions have a duration of 30 minutes.

Benefits of Talkspace

Besides providing access to mental health professionals, some other things make Talkspace stand out:

  • Access to psychiatric care
  • If working with a psychiatrist, they can prescribe and manage medication
  • A vast network of licensed therapists
  • Many large health insurers cover services offered on Talkspace
  • Ability to message your therapist at any time
  • The flexibility of choosing weekly or monthly live sessions
  • Talkspace will match you with three therapists, and you can choose which one you'd like to work with
  • If you're unhappy with your therapist, you can change them at any time at no extra cost

Disadvantages of Talkspace

There's a lot to like about Talkspace, but there are a few things that you should consider before deciding if it's the right fit for you:

  • Medicare and Medicaid don't cover the cost of therapy on Talkspace
  • No therapy options for children ages 12 and younger
  • Negative customer reviews about billing and customer service
  • Similar to other online therapy platforms, therapists on Talkspace can't diagnose mental health disorders

Talkspace therapist qualifications

Talkspace therapists are highly skilled and qualified. According to the website, to become a member of the clinical network, all mental health professionals must possess an LCSW, LMFT, LPCC or Ph.D. in Clinical Psychology and must be licensed in the state they practice.

Talkspace verifies all therapists' credentials and runs a background check upon hire. 

Talkspace's privacy policy

When you sign up with Talkspace, you share a lot of personal data, including credit card information, legal name and medical records. You might be wondering, is my information safe?

According to the website, Talkspace may collect, retain, analyze and use any personal information you provide. The company provides a lot of insight into how your information may be used. Although this might sound scary, it's not uncommon for platforms to store and use your data for marketing purposes and to tailor your services.

What's most important is that the information shared with your therapist is safe. When you message your therapist, all of the information is encrypted -- meaning that your messages are only readable to you and your therapist.

To ensure that your medical information remains private, Talkspace is compliant with the Health Insurance Portability and Accountability Act. 

Older woman sitting at a dining table sending a text message
GCShutter/Getty

Talkspace customer reviews

On paper, Talkspace has a lot to offer -- convenient scheduling, online resources and tools and access to qualified therapists. But when it comes to customer reviews, the company falls short in terms of good customer experience. Talkspace holds a 1.3 out of 5 star review on Trustpilot, an independent review platform where consumers can review services and products. 

Most clients have complaints about unauthorized charges, billing issues, subpar customer services and difficulty navigating the app. Other reviewers note that they've had good experiences with therapists, but not with Talkspace as a company.

Is Talkspace right for you?

If you're looking to start taking care of your mental health or need help facing difficult life changes, Talkspace may be a good online therapy option. It offers flexible scheduling and access to a diverse network of licensed therapists. It's also one of the few online therapy platforms that offer psychiatric services and medication prescriptions. 

However, good experiences with Talkspace may be a hit or miss. It does not boast great reviews amongst its customers. Since the platform is subscription-based, you can try it out to see if you are matched with a therapist that aligns with your needs, and if you don't like them, you can either request a change or cancel your membership.

If you have thoughts about hurting yourself, Talkspace is not the appropriate channel. If you have an emergency or are in a life-threatening situation, please contact your local police, the nearest emergency room or call the National Suicide Prevention Lifetime at 1-800-273-8255.

The information contained in this article is for educational and informational purposes only and is not intended as health or medical advice. Always consult a physician or other qualified health provider regarding any questions you may have about a medical condition or health objectives.


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Beyond Axie Infinity: 'Web3 Games' Hope To Convert Crypto Skeptics


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Beyond Axie Infinity: 'Web3 Games' Hope to Convert Crypto Skeptics


Beyond Axie Infinity: 'Web3 Games' Hope to Convert Crypto Skeptics

The moment Chris saw Axie Infinity, he was hooked. He was once an avid gamer, playing hours of League of Legends every day, but stopped after deciding he was sinking too much time into an unproductive hobby. Axie Infinity promised something different. Inspired by Pokemon, it's a video game about training and battling monsters. That sounds like hundreds of other games, but one element distinguishes Axie Infinity. It's built on the blockchain.

Axies are the Pokemon of Axie Infinity, but they're owned as nonfungible tokens, or NFTs. A cryptocurrency called Smooth Love Potion is earned by battling these Axies. Players can also breed Axies, then either sell or battle with them. Chris, who declined to give his real name and goes only by the pseudonym Cryptobarbarian, felt he could justify playing video games again -- as long as it paid.

"It was fun for the first few weeks, but it gets boring really fast," the 28-year-old said. From there, he said, Axie Infinity became purely about making money.

Axie Infinity is a browser game. Accessing it is free, but you need to buy a team of three Axies to play. At its peak of popularity, bottom-tier Axies cost around $350 each, meaning playing the game once required a four-figure investment. The game allows Axie owners to lease out their monsters to other players, however. A longtime crypto investor, Cryptobarbarian told me he bought $30,000 worth of Axies and loaned them out in return for 40% to 70% of the profits. (CNET wasn't able to verify his purchases.)

The strategy paid off at first. Axie Infinity was a hot ticket in CryptoTown, generating over $15 million a day last August. But thanks to a combination of poor in-game economics, inflation threatening the real world's economy and a $600 million hack reportedly caused by a fake job posting, the price of Axies and the game's Smooth Love Potion cryptocurrency collapsed. The same monsters that cost hundreds of dollars last year now fetch under $10.

"I got around 100 players playing for me with high-end Axies," Cryptobarbarian said to me over Twitter, "which overall cost around $100,000 at the height and are now worth nothing."

To gamers, stories like this provide ample reason to reject "Web3 gaming," a term referring to the integration of NFTs and cryptocurrency into games. The significant carbon footprint of ethereum and bitcoin adds to the resentment. Be it Ubisoft bringing NFTs into Ghost Recon or Square Enix launching Final Fantasy 7 NFTs, gamers have fiercely resisted the blockchain coming anywhere near their industry.  

Three Axies in Axie Infinity. 

Sky Mavis

The fear is that crypto and NFTs will deform gaming into a side hustle, transforming its purpose from entertainment to moneymaking. Play-to-earn titles such as Axie Infinity prove the point; they're not games as much as they are financial speculation with the veneer of a game.

"I've never met anyone that played it just for fun," Cryptobarbarian said of Axie Infinity, "only to make money." 

But Axie Infinity doesn't represent the future that many Web3 developers envision for gaming. Video game firms, both small and large, are developing titles they hope will clean the slate of Web3 gaming. All are on carbon-neutral blockchains such as polygon or solana, which are far more efficient than ethereum. (Whether they're as secure is an open question.) The goal isn't to make titles that entertain crypto speculators, but rather to make games fun enough that people can justify playing them regardless of whether they earn crypto. 

"I've long been a believer that gaming is one of the consumer internet categories that is most likely to bring on mainstream adoption of crypto," said Amy Wu, head of gaming at FTX Ventures, the investment arm of the FTX crypto exchange. "But I also believe when you have a hit game with Web3 elements, it's very likely that the majority of players will never actually trade those tokens. They're just playing the game."

Free to play, play to own

The upcoming wave of Web3 games will range from free-to-play mobile titles to big-budget AAA games for PC and console. On the simpler end of the scale is Shatterpoint. With an art style inspired by Legend of Zelda: Breath of the Wild, it's an action RPG for Android and iOS that, on paper, looks like many top App Store games. There's a single-player campaign plus a PvP multiplayer mode. You earn new weapons and gear as you progress and, much like Fortnite and Call of Duty, the multiplayer is broken up into different "seasons."

But these seasons, segmented by "the shattering" in the game, is where the blockchain comes in. Players will be given a certain list of goals each season. If they complete one -- say, being one of the first 100 players to reach level 50, or staying atop of the PvP leaderboard for a certain amount of time -- their character will be converted into an NFT. Only a limited amount of NFTs will be minted per season. 

There are two reasons why players might want to bother scoring an NFT. The shattering acts as an in-game reset, so any gear you've collected will vanish. NFT characters, of which there will be a limited amount each season, are permanent. However your character looks when it's minted into an NFT, with whatever combination of gear equipped, that's how it'll look in perpetuity. The second benefit is that these NFTs can be sold on a marketplace -- if there's a market for them.

A screenshot from Shatterpoint. 

Estoty Games

There are three crucial elements that make this model sustainable, says Shatterpoint developer Benas Baltramiejunas. First, the game is free to play -- unlike P2E games like Axie Infinity, which requires the upfront cost of three Axie NFTs. Second, none of the items retained as an NFT can resemble "pay to win" mechanics. There can only be cosmetic benefits to owning it, not a competitive edge. Last, and most important, the game is designed with the assumption that most people playing won't be interested in minting their character as an NFT. It has to be fun for them too.

"We're using the NFT approach to create a bit of competitiveness, to incentivize players to play," he said. Shatterpoint is monetized by traditional microtransactions and from taking a small cut of NFT sales -- 2.5% is the traditional cut creators take. Baltramiejunas hopes that focusing on NFTs will result in both better game design and fairer prices. If developers can create a compelling game, revenue can theoretically be sorted out organically through whatever the player base sets as the value of the NFTs. 

"In free-to-play games you have whales which account for 10% of the player base but 90% of the revenue," Baltramiejunas said. "If you only have those microtransactions for monetization, you are only focusing on those whales during the content creation, and you're leaving everybody behind. However, with NFT integration, you don't need to monetize that aggressively. The market decides." 

NFT brands expand into gaming

While Shatterpoint is a mobile game that produces NFTs, the coming years will see many examples of the reverse: NFT collections turning into games. NFT drops, such as the famed Bored Ape Yacht Club, are doubling as crowdfunding platforms that produce games. Creators earn millions in royalties from sales, and use that money to expand the brand, theoretically boosting NFT prices in the process. Some brands are expanding into TV and film. Many are dabbling in gaming.

One such example is My Pet Hooligan. It's a product of AMGI Studios, an animation studio where former Pixar animator Colin Brady serves as chief creative and technology officer. The studio sees Unreal Engine 5 and blockchain technology as the next technologies that will drive entertainment, Brady told me at the recent NFT.NYC conference

AMGI Studios' goal of 2021 was to use Unreal Engine 5 to create an animated film for Netflix at half of the traditional cost. While the film was being greenlit, Brady explained, AMGI technical lead Kevin Mack approached him about starting an NFT collection. 

The result was My Pet Hooligan, a set of 8,888 3D rabbits. "We sold out in less than a minute, and all of a sudden people started saying, 'hey, when movie? When TV show? When video game?'" Brady said. The studio, filled with Unreal Engine programmers, already had a game in the works. 

The result is Rabbit Hole, a sandbox game that looks like a mix of Grand Theft Auto and Ratchet and Clank. Rabbit Hole is currently in closed alpha, available only for My Pet Hooligan NFT holders with only one map functional. The build of the game I saw at NFT.NYC was intriguing. It was certainly incomplete, with noticeable frame-rate issues, but had the clear foundation of a fun sandbox game.

My Pet Hooligan NFTs on the OpenSea marketplace.

AMGI Studios/OpenSea

Rabbit Hole will eventually be available for PC and console. Brady says the goal is to reach 1 million players by the end of the year.  To encourage the type of in-game socialization seen among players of Fortnite and Roblox, the studio developed a companion facial-recognition app for phones. If you perch your phone where a webcam typically is on a computer, it'll track your face and replicate all facial movements on your on-screen Hooligan.

Unlike Shatterpoint, which will integrate just NFTs, Rabbit Hole will use both NFTs and crypto. It will have a play-to-earn mechanic -- or play and earn, as technical lead Kevin Mack prefers to say -- in the form of in-game currency Karrots. These will be used to buy clothing, dances and more for the Hooligan avatars, but it doubles as a cryptocurrency that can be exchanged for ether or bitcoin. You can earn money playing Rabbit Hole, but Brady said it's not going to be life-changing cash. 

Then there's the NFT element. This is primed towards holders of the 8,888 My Pet Hooligan NFTs. While players who download the game will start with a generic Hooligan, My Pet Hooligan owners will be able to use their NFT as an avatar in the game. 

If the game gets popular enough, Mack said, there will be a certain prestige to owning one of these avatars. But he recognizes that to make that happen, the team has to make a game that people actually want to play.

"Superman No. 1 is valuable because Superman was a great comic," he said. "I think the NFT space for a while started to get that a little backward, where they thought the things were valuable just because they were collectable." 

To infinity...

Of all the NFT brands expanding into games, Bored Ape Yacht Club is the biggest. BAYC creators Yuga Labs are developing Otherside, a "metaverse" MMORPG. The term "metaverse" is nebulous, but in this case it refers to an open world where items are owned as NFTs and in-game currency is crypto that can be exchanged for dollars. Details on Otherside are scant, but Yuga has a huge warchest for it. The game's map will be made up of 200,000 plots of land, which players can buy and own. Over $350 million was raised from selling land back in May. 

Otherside may be the Web3 game with the highest budget, but perhaps the most ambitious is Star Atlas. 

In development since 2020, the Eve Online-inspired Star Atlas is crafted like a traditional AAA game. Michael Wagner, CEO of Star Atlas development studio ATMTA, told me there are around 200 developers working on the game. It's scheduled for release in 2026. 

Like Eve Online, Star Atlas is half game, half space simulator. Players ride spacecraft through the galaxy, socializing and battling with each other, exploring exoplanets, mining lands and meteors for resources and so on. 

Games like Eve Online are giant, big enough for players to lose themselves in for years. Star Atlas hopes to mimic that feat. On the way to doing so, it uses almost every new tool Web3 offers.

It starts with funding. Wagner said $185 million in revenue was raised in 2021, through the sale of an Atlas token and NFT ships, with a "substantial margin" of that funding development. In the game, ships, items and land will be owned as NFTs. There will be a comprehensive crypto economy built atop the game, which Wagner says will allow for not just a market, but a labor economy too. The economy isn't just in the game; part of Star Atlas will be built on the blockchain, meaning elements will be open source. People will be able to develop apps on top of this data, for things like spacecraft maintenance or resource management. 

Part of Star Atlas' economy will involve taxation. Just like in real life, a certain percentage of all sales will go to a treasury. There will be a DAO, or decentralized autonomous organization, in which token holders can vote on how these funds are used, be it to fund a new marketing campaign or a user engagement campaign. Then there will be another DAO specifically for the game itself, where token holders can vote on changes to the game, like additional features or ways to balance combat. 

"We've structured the economics of the DAO such that we don't lose control in the near term," Wagner said. "But in the future, it would even be possible for them to vote us out as the principal developer of the game and bring in somebody new if they think they could deliver the product in a superior fashion to us." 

Risks and rewards

The potential of Web3 gaming is tremendous, but its challenges are enormous. An examination of Star Atlas alone highlights many issues Web3 developers are likely to face.

First and foremost, making video games is hard. Making high-quality AAA games is harder still, even for veteran game studios, and the Star Atlas game alone is audacious in its ambition. The Web3 components offer additional opportunity for failure: An imbalanced economy, for instance, has the potential to completely break the game. Then there's security and regulation. Crypto has been a digital Wild West for years, with scams endemic. Regulators are slowly changing that. It's an open question whether Web3 gaming can survive in a regulated environment. 

"In many countries, consumer protection is the No. 1 driver of regulations. Given gaming is so mainstream, it will be a topic," said FTX Ventures' Wu. "100%, these assets are going to be regulated."

The final issue is the very commodity that fuels crypto tokens and NFT projects: hype. Games are often promised on NFT project road maps before a single second of development has been undertaken. As Brady noted, it took less than a day for My Pet Hooligan holders to demand the announcement of a game, movie or TV show to sustain hype and lift the NFT value. Vaporware is sure to be common.

Games will need to be developed in a way that insulates players from the crypto-rich speculators. Speculators outbidding each other can artificially raise the value of in-game items, which blocks players who actually want to play the game from accessing them. Recall the speculative bubble that caused the cost of entry to Axie Infinity to inflate to over $1,000.  

"I'm personally not interested in someone who's paying $100,000 for an NFT," said Brady. "That's a certain echelon. That's not normal society. I'm only interested if this helps every person."

Of all the developers I spoke to, a recurring theme was mistrust of any games company that promises a regular income, or dangles the possibility of earning enough money to quit the rat race. "Play-to-earn is not sustainable and is going to die off," said Baltramiejunas. Instead, the goal is for Web3 games to be more engaging than the games you play today, with the benefit of some pocket money on the side.

"If the game was good I would be satisfied with a little money as long as it's not totally a time waste," said Cryptobarbarian, reflecting on how much money he'd need to earn to justify playing games again.

"If I could earn some lunch money with it, that would be nice. But I think that will take at least a few more years before it happens." 


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