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Is Apple's Beats Buy Just A Remix Of HTC's Earlier Mistake?


Is Apple's Beats buy just a remix of HTC's earlier mistake?


Is Apple's Beats buy just a remix of HTC's earlier mistake?

dre.jpg
Beats Chairman Jimmy Iovine, HTC CEO Peter Chou, and Dr. Dre. HTC, Beats

Editor's note: Apple on May 28 confirmed that it's buying Beats for $3 billion.

A high-flying smartphone manufacturer is buying the much-ballyhooed Beats music brand in an effort to earn some street cred.

No, I'm not talking about the purported deal between Apple and Beats, which the Financial Times reported earlier Thursday. I'm referring to HTC taking a majority stake in Dr. Dre's company in a deal announced a little more than three years ago.

Investors and company observers alike scratched their head at the $300 million combination, with many, including this reporter, critical about whether the deal would lead to anything fruitful. Well, Apple may have upped the ante with a reported $3.2 billion offer for Beats.

Beats declined to comment. CNET has contacted Apple and HTC for comment, and we will update the story when the companies respond.

Later on Thursday, singer-songwriter Tyrese Gibson posted a video and photo to his Facebook page that offered potential corroboration of an Apple acquisition. The caption on the photo read "Dr Dre ON THE night his deal went public that he did with Apple 3.2 BILLION!!!!" (By Friday morning, the video and photo were no longer viewable on Gibson's Facebook page.)

To get a sense of what Apple might do with Beats, it's critical to see what HTC did (and didn't) do.

HTC's acquisition of the Beats stake stemmed from CEO Peter Chou's love of music and obsession over the audio quality of his devices. After announcing the deal, Chou expressed a desire to integrate Beats' audio experience into its phones.

htc-rezound.jpg
HTC's Rezound. HTC

HTC created the music-centric Rezound, which came with a pair of Beats earbuds, as part of an exclusive deal with Verizon Wireless. Marquee smartphones such as its HTC One X would have the Beats logo emblazoned on their back cover.

Unfortunately, no one seemed to care.

The Rezound was one of many flops that HTC released in 2011. Part of the problem: the cost of the headphones meant the phone was retailing at a subsidized price of $300, which was a no-no when marquee smartphones were selling for $200.

While the HTC One X was a critically praised phone, it couldn't stand up to the marketing might of the Samsung Galaxy S3. And those who did buy the phone weren't buying it for the Beats brand.

By July 2012, it was clear the deal wasn't working out. HTC said it sold half of its stake back to Beats for $150 million. CNET reported that HTC wasn't meeting all of its financial commitments to Beats.

At that point, HTC was beginning its downward spiral, complete with management shakeups, shrinking market share, and a tumbling stock price.

HTC in September sold off the remaining stake in Beats for $265 million, netting a slight gain on its investment. But given the hype surrounding the original announcement, it's noticeable for how little HTC did with Beats.

sprint-liveblog-nyc-april-2014-091.jpg
From left, Spotify CEO Daniel Ek, Sprint CEO Dan Hesse, Harman CEO Dinesh Paliwal, and HTC CEO Peter Chou at an event last week. Sarah Tew/CNET

Last week, HTC unveiled a special Harman Kardon edition of its HTC One M8, complete with special earbuds and audio software. The HTC One M8, like its predecessor, also comes with front-facing "Boomsound" speakers to better project music and movies. Chou told CNET that it was part of his commitment to improving the audio quality of his phones.

HTC was able to achieve all this without ever making an investment in a company.

If Apple were to buy Beats, it would certainly be in a different situation and have more to play with. In addition to the Beats headphone line, Dr. Dre's company recently launched a subscription streaming service called Beats Music, which AT&T offers on its smartphones. And Apple is a much larger company with dramatically more reach and brand recognition than HTC.

But it's telling that the same kind of head-scratching pontification that occurred when HTC announced its deal is happening all over again.

Update May 9 at 5:25 a.m. PT: Added details of Tyrese Gibson's Facebook posting regarding Dr. Dre and Apple.


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Apple MacBook (12-inch, 2015) Review: A Minimalist MacBook That Proves Less Can Be More


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Apple MacBook (12-inch, 2015) review: A minimalist MacBook that proves less can be more


Apple MacBook (12-inch, 2015) review: A minimalist MacBook that proves less can be more

Editors' note (June 27, 2017):  The12-inch MacBook, reviewed in full below, was updated in 2016 and then again in June 2017, at Apple's   Worldwide Developers Conference . The new  $1,299 12-inch MacBook and $999 13-inch MacBook Air now have faster, more powerful Intel  processors. The current crop of MacBook Pros --  the $1,299 13-inch, $1,799 13-inch with Touch Bar, and $2,399 15-inch with Touch Bar  -- have those new chips, too, along with upgraded graphics hardware. 

Otherwise, aside from a RAM bump here and a slight price drop there, the 2017 batch is very similar to the one from 2016, with the same enclosures, ports, trackpads and screens. But be forewarned: Buying a new MacBook Pro may require you to invest in a  variety of adapters  for your legacy devices. Also note that the  13-inch MacBook Pro from 2015  has been discontinued, though the $1,999  15-inch model  from that year remains available for those who want all the ports and fewer dongles.

The complaints started even before Apple's first new MacBook demo ended. During the March 2015 press event, observers fretted about the new, slimmer, lighter 12-inch MacBook. "It's underpowered," they said. "The battery life will be short. The new keyboard is too shallow. The no-click touchpad is a gimmick."

The outcry, which ranged from deriding the new, singular USB-C port to the overall price was reminiscent of the world's reaction to the original iPad in 2010. And like that groundbreaking tablet, the new 12-inch MacBook won't do everything and isn't for everyone. But its strictly enforced minimalism will make this laptop the model that industrial designers will strive to copy for the next several years.

Sarah Tew/CNET

The 12-inch MacBook is a system that ditches the Air and Pro monikers and returns to a simpler designation not seen since the classic black and white polycarbonate MacBooks of the mid-2000s (the ones you still occasionally see in coffee shops despite being their being discontinued in 2011).

Starting at $1,299, it includes a high-resolution Retina screen (much sharper than that on the Air), 8GB of RAM and 256GB of solid state storage. Unlike other laptops with removable drives or RAM, everything here is (permanently) packed into a tiny custom motherboard that leaves maximum room for a large battery. A second version, priced at $1,599, adds a 512GB hard drive and a tiny processor speed bump. In the UK and Australia, the prices start at £1,049 and AU$1,799 for the base model and hit £1,299 and AU$2,199 for the upgrade. More expensive build-to-order models are available, too. (The MacBook can be ordered online at 12:00 a.m. PT tonight, the same time as the Apple Watch, and should be available in store -- presumably in limited quantities -- on Friday, April 10.)

By way of comparison, the 13-inch MacBook Air starts at $999, but a similar 8GB/256GB configuration will cost the same $1,299. The 13-inch MacBook Pro starts at the same $1,299 as this new MacBook, but with only half the storage. Upgrading that Pro model to the same 8GB/256GB will cost $1,499. And on the Windows side, a Samsung Ativ Book 9 with the same 8GB RAM/256GB flash drive and the same processor -- will cost you $1,399 (all prices in US dollars). So, in the context of its main rivals, the MacBook is actually priced rather competitively.

Sarah Tew/CNET

Looking only at a spec sheet, it's easy to see why this new MacBook might be a tough sell. The MacBook uses Intel's new Core M processor, designed for slim, light laptops, hybrids and tablets with premium prices. It's efficient enough that full laptops can even run fanless, allowing for quiet, cool operation. But, the Core M has disappointed in the handful of Windows systems in which we've already tested it, turning in sluggish performance and mediocre battery life, the latter an unforgivable flaw for computers designed to be as light and portable as possible.

To spare you the suspense, I can say that the new MacBook performs much better than any other Core M system we've tested to date, hitting 11 hours in our video playback test. That's not nearly as much as you'd get from a MacBook Air or MacBook Pro -- and it puts this system at a disadvantage compared to the longest-lasting laptops -- but battery life is definitely not the deal-breaker it could have been.

Heavy online use will drain the battery even more quickly, and I found myself frequently glancing up at the upper right corner of the screen to see the battery life percentage tick down as I worked. I've found it can last for a full work day of moderate usage, but unlike a current-gen MacBook Pro or Air, it'll be hard to go a few days without plugging it in at all.

Sarah Tew/CNET

Beyond that, the limitations of having a single USB-C port for all your connection needs (with the exception of a standard audio jack that also made the cut) is even more of a challenge, unless you're prepared to arm yourself with a pocketful of dongles and adaptors.

Other changes are easier to adapt to. We've previously gone into some detail about the new click-free pad, which Apple calls the Force Touch trackpad, which is also available in the updated MacBook Pro. It's a clever bit of space-saving engineering that replaces the old trackpad, with a hinged design for physically clicking down, with a flat glass surface augmented by a force feedback engine. The keyboard is an even more radical change, swapping out the long-standing Mac standard of deep island-style keys for a set of much shallower keys, but with larger actual key faces.

Using the new MacBook means accepting its limitations, some of which are deliberately self-imposed. That's especially noticeable when you look at another new laptop, the Samsung Ativ Book 9. It weighs the same as the MacBook, has a similar 12-inch high-res screen, and an Intel Core M processor, but manages to fit in two full-size USB ports and a micro-HDMI output (although it also has a proprietary power connection and lacks USB-C, which is set to become the new standard).

The new MacBook and the similar Samsung Book 9.

Sarah Tew/CNET

If your need for longer battery life, more powerful performance, or more ports doesn't automatically preclude you, then the in-person experience of using the new MacBook will far outshine the on-paper shortcomings. For writing, Web surfing, video viewing and social media, it's a pleasure to use, and makes the still-slim 13-inch MacBook Air feel a bit like a lumbering dinosaur, to say nothing of other ultrabook-style laptops. It's a perfect coffee shop companion.

Some of the critical reactions to this laptop remind me of another new Apple design introduction I covered seven years ago, the original MacBook Air. That system was also criticized for dropping ports and connections, such as an Ethernet and VGA, that people were convinced they still needed. And, much like the new MacBook, it included just a single USB port.

Back in 2008, I was correct that the Air's new, stripped-down design had real legs, and would set the standard for years to come. But also true was that future refinements down the road would turn the MacBook Air from a speciality product into a mainstream one. When the next 12-inch MacBook update arrives, I suspect it will at the very least add a second USB-C port, and that's when it will become much easier to recommend to a broader audience.

Apple MacBook (12-inch, 2015)

Price as reviewed $1,299, £1,049, AU$1,799
Display size/resolution 12-inch 2,304x1,440 screen
PC CPU 1.1GHz Intel Core M 5Y31
PC Memory 8GB DDR3 SDRAM 1,600MHz
Graphics 1,536MB Intel HD Graphics 5300
Storage 256 SSD
Optical drive None
Networking 802.11ac wireless, Bluetooth 4.0
Operating system Apple OSX 10.10.2 Yosemite

Design and features

This is the thinnest Mac that Apple has ever made: at its thickest point it's just 13.1mm (about half an inch), 24 percent thinner than the existing 11-inch MacBook Air. It's also the lightest MacBook, at 2.04 pounds (0.9 kg). Samsung's new Book 9 weighs 2.08 pounds, essentially the same, although it has a slightly larger footprint.

The overall shape and industrial design is familiar, based on the past seven-plus years of MacBook design, but with a few new twists, such as new colors. Besides the traditional silver, the new MacBook also comes in space grey or gold. Our test unit was gold, and like the iPhone color scheme it copies, the coloration is subtle, and gives off the impression that your laptop has a bronzed finish.

Sarah Tew/CNET

The keyboard, another big change, uses a new butterfly mechanism for keys that's thinner and more stable. The nearly edge-to-edge keyboard has larger key faces, yes, but the keys are also shallower, barely popping up above the keyboard tray and depressing into the chassis only slightly. It takes some getting used to, especially if you're accustomed to the deep, clicky physical feedback of the current MacBooks or the similar island-style keyboards of most other modern laptops.

The first time I tried the keyboard, I couldn't get through even a few sample sentences without several typos, because of the shallow keys and their lower level of tactile feedback. But when I tried again a couple of hours later, it was already much easier.

Sarah Tew/CNET

After using the new MacBook keyboard for the better part of a week, the shallowness of the keys, and a lack of a deeply satisfying click still bothers me. But, as someone who types very longform, the larger key faces and rock-solid stability make up for that, tipping the needle into the positive category. The keys are almost completely wobble-free, as opposed to the wiggle you can get under your fingers on a current MacBook keyboard.

The new trackpad, called the Force Touch, is even more of a change. Nearly the same size as the Air's, but squeezed into a smaller space, it dominates the lower half of the laptop and goes right up to the bottom edge. While previous trackpads had a hinge along the top in a kind of diving board design, the new pad works very differently. We took a deeper hands-on look at Force Touch when we tested it in the only other Apple product to support the new TrackPad right now, the 13-inch MacBook Pro.

Four sensors under the pad allow you to "click" anywhere on the surface, and the Force Click effect, which combines the sensors with haptic (or taptic) feedback, allows you to have two levels of perceived clicking within an app or task. That deep click feels to the finger and brain like the trackpad has a stepped physical mechanism, but in fact, the movement you feel is a small horizontal shift, which, even when fully explained, still feels like you're depressing the trackpad two levels.

Apple describes it like this: "With the Force Touch trackpad, force sensors detect your click anywhere on the surface and move the trackpad laterally toward you, although the feel is the same familiar downward motion you're accustomed to in a trackpad."

With that second, deeper click, you can access several types of contextual information, for example, highlighting a word and getting a Wikipedia pop-up, or seeing a map when deep-clicking on an address. Jumping into the preview view of a document or file works with the deep click, too, just as it does now by pressing the space bar in OS X. The most advanced use is probably fast-forwarding through a video clip in QuickTime, faster or slower, depending on how hard you press down on the trackpad.

I ended up using this trackpad just as I do almost every other one, Apple or otherwise, by tapping rather than clicking. It still bewilders me that Apple turns off tap-to-click by default, forcing you to hunt around the preferences menu to find it. Here's a tip: besides the tapping feature under the trackpad preferences menu, you may want to go to the accessibility menu and look under Preferences > Accessibility > Mouse & Trackpad > Trackpad options to turn on tap-to-drag.

Sarah Tew/CNET

The new MacBook has a 12-inch Retina display with a 2,304x1,440-pixel resolution. It, too, has a new design -- it's the thinnest ever built into a MacBook, at 0.88mm -- with a larger aperture for light and individual pixels in red, green and blue. The slightly unusual resolution is a combination of Apple's drive for a very high pixel-per-inch density, as well as an aspect ratio that sticks with 16:10, as opposed to nearly every other laptop available now, all of which use the same 16:9 aspect ratio as HDTV. (The 11-inch MacBook Air remains the only 16:9 MacBook.)

The screen looks clear and bright, and works from wide viewing angles. There's a glossy overlay, but I've seen much worse offenders when it comes to screen glare and light reflection. The screen bezel, that dead space between the actual display and the outer edge of the lid, is thinner here than on a MacBook Air, and the screen glass goes nearly edge to edge, giving the MacBook a seamless look much like the current Pro models. Thin bezels are definitely an important style note these days, although Dell does it much better with its current XPS 13 laptop, with an eye-catching barely there bezel.

The speaker grille above the keyboard is predictably thin-sounding -- this is a very small laptop after all, with little room for speaker cones to move air -- but it'll suffice for casual video viewing. With Beats Audio as part of the Apple family we may see a greater emphasis on audio in Macs in the future, just as Beats and HP had a successful partnership for several years.

Joe Kaminski/CNET

One spec that many feel was shortchanged in this new laptop is the built-in webcam. It's a simple 640x480 camera, and not as high-res as the 720p camera found in the Air or Pro laptops. The image above is taken from an iPhone 6, and shows my image, being transmitted from the 12-inch MacBook, via FaceTime. Note the softness of the image, which is an issue with viewing the 480p transmission on a much higher resolution screen.

Ports and connections

Video USB 3.1 Type C
Audio 3.5mm audio jack
Data USB 3.1 Type C
Networking 802.11ac wireless, Bluetooth 4.0
Optical None

Connections, performance and battery

While testing the new MacBook, I found myself frequently plugging and unplugging accessories. Starting with the power cable connected to the single USB-C port, I pulled the power out to plug in a short USB-C to USB-A cable (sold by Apple for $19, £15 or AU$29), and connected the USB dongle for a wireless mouse. When I wanted to use a USB data key, I had to disconnect the mouse, and use the same adaptor cable to connect my key.

Shortly, you will be able to connect video the same way, using a USB-C to HDMI, DisplayPort or VGA adaptor. Apple has two connections blocks that include either HDMI or VGA for $79, £65 or AU$119, but neither was available at the time of this review.

Sarah Tew/CNET

The official pitch is that MacBook users will use wireless connections for just about everything. Bluetooth for a mouse, Wi-Fi for Internet access, AirDrop for file transfer, and so on. Most of these assumptions are correct, but there's something to be said for being able to use a full-size USB or HDMI port to connect to any USB key or HDTV with minimal hassle.

One potentially very useful benefit of USB-C is that, because it's used to power the laptop battery, it can also draw power from the portable backup battery packs that so many people have lying around in drawers and laptop bags. Take a USB-C to male USB cable (we tried a $10 one sent by Monoprice), and you can get some extra battery power on the go without having to bring the whole power brick or have access to a power outlet. It won't fully charge the laptop, but it could offer enough juice to get you out of a jam.

Sadly, MagSafe, truly one of the great developments in the history of laptops, is gone, and the new USB-C power plug has no magnetic connection at all. It simply slots in. The connector is fairly shallow, so it may very well just pop out if you yank the cable by accidentally stepping on it, but it certainly doesn't feel as accident-proof as the MagSafe version does.

The new 12-inch MacBook also breaks from the rest of Apple's computer line in that it does not use a processor from Intel's Core i series. Mostly Macs use Core i5 chips from either the current fifth generation of those chips, or the previous fourth generation (although the professional-level Mac Pro desktop uses an Intel Xeon processor).

Instead, this laptop uses the Core M, a new entry in Intel's laptop family. The pitch for Core M is that it enables laptops to be very thin and light, but still powerful and long-lasting. That's an appealing pitch, and Core M chips are so far only found in premium-priced systems (the least expensive being the $700 Asus T300 Chi).

Sarah Tew/CNET

But, in the first three computers we've tested with Core M chips, the results have not lived up to the hype. Lenovo's Yoga 3 Pro had sluggish performance and weak battery life. The Asus T300 Chi did a little better, but still ran for less than 6 hours in our battery test. The Samsung Ativ Book 9, a 12-inch laptop very similar to this one, did a bit better both on performance and battery life, coming close to 8 hours.

Getting the most out of Core M may require your hardware and software, including the operating system, to be properly tuned for it. And as Apple can control every aspect of its OS and exactly what hardware is paired with it, it's not surprising that the company is able to get some of the best results to date from the Core M. In our benchmark tests, no one will confuse this system with even the basic 13-inch MacBook Air, but it was faster in our multitasking test than the other Core M laptops we've reviewed. More importantly, in day to day use, it often felt just as responsive as a MacBook Air, with a few important caveats.

Sarah Tew/CNET

Basic Web surfing worked flawlessly, as did streaming even 4K video from YouTube or HD video from Netflix. Even basic gaming via Steam was doable, and I could play older or simpler games such as Portal 2 or Telltale's The Walking Dead series if I dialed the in-game resolution down to 1,440x900 and played with middle-ground graphics settings.

Using a browser other than Apple's Safari, which is very well optimized for the OS X/Core M combination, can lead to some slowdown, as can loading up multiple video streams at once. Pushing apps such as Photoshop with challenging filters and high-resolution files is likewise going to be slower than most Windows laptops with Core i5 CPUs.

But for many laptop users, especially those primarily interested in a laptop's size and weight, battery life is of the utmost importance. That is the one area where Apple's use of the Core M platform has caused the most angst-ridden speculation. Other Core M systems, all slim laptops or hybrids, have all turned in battery life scores that are on the low side, from about five and a half hours (for the Yoga 3 Pro and Asus T300 Chi) to seven and a half hours (for the Samsung Book 9) in our video playback battery drain test.

Meanwhile, Apple's own current MacBook Air runs for an amazing 18 hours (thanks to its recently upgraded Broadwell Core i5 CPU) and the 13-inch Pro ran for 15 hours in the same test. Two recent slim, premium laptops, the Dell XPS 13 and HP Spectre x360, both managed 12 hours.

Sarah Tew/CNET

The 12-inch MacBook doesn't last as long as those Core i5 laptops, but it does beat the other Core M systems by a large margin, running for 11 hours 3 minutes in our video playback battery drain test. Apple says it should give you at least 10 hours of video playback, so that's in line with the company's claims. Real-world scenarios, with more energy draining apps and frequent online use, will be shorter, and in a secondary test streaming online video non-stop over Wi-Fi, the system ran for 5 hours.

How did Apple manage to get better battery life from the notoriously fickle Core M? Part of it may be the optimization Apple can do as the creator of both the hardware and operating system. But a big part of it may be the large 39.7-watt-hour lithium-polymer battery crammed into the small MacBook's body. The actual motherboard and all the internal components have been shrunk down to be only fraction of the size of a typical laptop motherboard. Instead, the entire rest of the system interior is filled with a battery designed to fit into every nook and cranny of available space.

Conclusion

My initial impression of the original MacBook Air from 2008 feels timely and fitting here. Of that laptop, which was considered both groundbreaking and frustratingly limited, I said:

Sarah Tew/CNET

Likewise, this new MacBook will also be the right fit for a smaller segment of a public than the more universally useful 13-inch MacBook Air or Pro. But those who can work with the limitations -- primarily a lack of ports, shorter battery life, performance that's not suited for pro-level photo and video editing, and a shallow keyboard that takes some getting used to -- will love its sharp display, slim and light body, and responsive touchpad.

My primary caveat is this -- if history is any guide, you can count on a near-future generation of this laptop boosting its utility by doubling the number of USB-C ports to at least two. So like many new technology products, it may be worth waiting for the next version, even if having a 12-inch, two-pound gold MacBook right now will make you the coolest kid at the coffee shop.

Handbrake Multimedia Multitasking test

Apple MacBook Air (13-inch, 2015) 370 Dell XPS 13 (2015, non-touch) 428 Apple MacBook (12-inch, 2015) 465 Samsung Ativ Book 9 (2015) 563 Lenovo Yoga 3 Pro 682
Note: Shorter bars indicate better performance (in seconds)

Adobe Photoshop CS5 image-processing test

Dell XPS 13 (2015, non-touch) 263 Apple MacBook Air (13-inch, 2015) 268 Lenovo Yoga 3 Pro 294 Apple MacBook (12-inch, 2015) 307 Samsung Ativ Book 9 (2015) 311
Note: Shorter bars indicate better performance (in seconds)

Apple iTunes encoding test

Apple MacBook Air (13-inch, 2015) 107 Dell XPS 13 (2015, non-touch) 112 Apple MacBook (12-inch, 2015) 130 Samsung Ativ Book 9 (2015) 130 Lenovo Yoga 3 Pro 142
Note: Shorter bars indicate better performance (in seconds)

Video playback battery drain test

Apple MacBook Air (13-inch, 2015) 1080 Apple MacBook (12-inch, 2015) 747 Dell XPS 13 (2015, non-touch) 726 Samsung Ativ Book 9 (2015) 457 Lenovo Yoga 3 Pro 346
Note: Longer bars indicate better performance (in minutes)

System Configurations

Apple MacBook (12-inch, 2015) OSX 10.10.2 Yosemite; 1.1GHz Intel Core M-5Y31; 8GB DDR3 SDRAM 1,600MHz; 1,536MB Intel HD Graphics 5300; 256GB SSD
Dell XPS 13 (2015, non-touch) Windows 8.1 (64.bit); 2.2GHz Intel Core i5-5200U; 4GB DDR3 SDRAM 1,600MHz; 2,000MB (shared) Intel HD 5500 Graphics; 128GB SSD
Lenovo Yoga Pro 3 Windows 8.1 (64-bit); 1.1GHz Intel Core M-5Y60; 8GB DDR3 SDRAM 1,600MHz; 3,839MB (shared) Intel HD Graphics 5300; 256GB SSD
Apple MacBook Air (13-inch, 2015) Yosimite OSX 10.10.2; 1.6GHz Intel Core i5-5250U; 4GB DDR3 SDRAM 1,600MHz; 1,536MB Intel HD Graphis 6000; 128GB SSD
Samsung Ativ Book 9 (2015) Windows 8.1 (64.bit); 1.1GHz Intel Core M-5Y31; 4GB DDR3 SDRAM 1,600MHz; 2,005MB (shared) Intel HD 5300 Graphics; 128GB SSD

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Best High-Tech Ski Gear For 2022


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Best High-Tech Ski Gear for 2022


Best High-Tech Ski Gear for 2022

Few sports have cooler gadgets and tech than skiing and snowboarding. And there's such a wide range of equipment as well. A lot of it can enhance your experience or make recovery quicker and more efficient. The best skiing and snowboarding gadgets can make you feel like James Bond, bombing down the slopes as you're (not) being chased by your nemesis's henchmen. To help you spend more time bombing down slopes, we've collected the best high-tech ski gear on the market right now and compiled it for you below. From action cameras like a GoPro to new goggles and more, there's something for everyone.

Much of the gear here is battery-powered, including the top GoPros and other action games, as well as some ski-friendly earbuds and helmet speakers. But not everything has a power component to it. In some cases, I've included items with high-tech materials, cutting-edge designs or basic protection for iPhones and Android devices. There are also several helmets and ski goggles in the mix.

I'll add more top ski gear products to this list as I find them.

Josh Goldman/CNET

At the moment, the GoPro Hero10 is the best single-lens action camera you can get from GoPro. It's not a big upgrade over the GoProHero 9, which is available for a little less, but it has a new GP2 chip that allows high resolutions at higher frame rates -- up to 5.3K (5,312 x2,988 pixels) at 30 or 60 frames per second. It also has HyperSmooth 4.0, GoPro's highest level of image stabilization.

As with the Hero 9 Black, pricing is a little confusing for the Hero 10 Black. The camera is $550, which is more costly than the Hero 9's starting price. However, if you buy directly from GoPro.com and sign up for the GoPro subscription service -- which is included with the camera -- GoPro knocks $200 off, so it's $350 (a year of the service, which costs $50 a year or $5 a month, is included for free).

The subscription service gives you unlimited cloud backups at original quality, damaged camera replacement, discounts on GoPro accessories and gear and access to GoPro's premium live streaming platform.

Read our GoPro Hero 10 Black review.

David Carnoy/CNET

360 cams capture everything in a sphere around the camera, then later you can decide what you want to show -- and exactly how it's shown. For this type of camera, a lot of people like the GoPro Max, which is selling for around $430, but Insta360's One X2 is also impressive and some people prefer it to the GoPro.

Insta360 sells the newer and more affordable Go 2 ($300) and the earlier One R. The Snow Bundle includes a variety of mounts and accessories, everything from a chest mount to GoPro-style helmet mounts along with a pole mount. 

We have a couple of videos to give you an idea of the kind of footage Insta360 cams can produce. Former CNET Senior Video Producer Nic Henry reviewed both the Go 2 (you can find the video here) and the One X2 (you can find that video here).

Read more: Insta360 Go 2 hands-on

Joshua Goldman/CNET

We could have put the GoPro Hero 9 Black on this list. It costs $50 less than the Hero 10 Black, but the truth is, if you're considering the Hero 9, you might as well get the Hero 10. However, If you can do without that top-end resolution and front-facing screen, the older Hero 8 offers a decent amount of savings and remains a good choice. It still does 4K video at 60 fps, so it's no slouch and has come down from its original list price of $350 (it's now around $280). It was a CNET Editors' Choice Award winner two years ago.

Read more: Best action cams

David Carnoy/CNET

The Aleck 006 earpieces slip into your helmet and can be used as wireless headphones for listening to music or as a headset for making calls. They offer decent sound but what makes them even more useful is if you link multiple Aleck 006 together and set up what amounts to a walkie-talkie system among friends or family members.

With real-time GPS tracking in the Aleck Go app for iOS and Android, you can also map the location of everyone in your party.

David Carnoy/CNET

Helly Hansen's flagship $750 Elevation Infinity 2.0 technical shell jacket features the company's LIFA Infinity Pro technology, its new waterproof, windproof yet breathable material that it says is the "first to-market to be made entirely without added chemicals." Typically, waterproof jackets are chemically treated, but Helly Hansen says the Infinity's "everlasting water-repellent protection never needs to be reproofed with chemical treatment after use."

For a shell jacket it offers good flexibility and doesn't feel stiff. While it has a three-layer fabric construction and offers some warmth, it's not insulated so in very cold conditions you'd need to wear another jacket underneath it, like the Odin Lifaloft Hybrid ($400).

The Elevation Infinity 2.0 is available at Backcountry and comes in black, gray fog and orange (pictured) and, like other premium Helly ski jackets, also features its Life Pocket Plus, which uses Aerogel insulation to help keep your phone from getting too cold, thus preserving its battery.

David Carnoy/CNET

Helmets with integrated lens shields or goggles have become popular in Europe in recent years, and Giro makes one of the best ones with its Orbit helmet that also comes in a version for women called the Aria (it looks very similar but has different colored trim elements). While these types of helmets tend to be expensive, they're good for people who wear glasses or just like the convenience of eye protection integrated into a helmet design -- you can rotate the articulating "shield" up onto the helmet or tilt it down over your face. It's also worth noting that the large Vivid lens (with optics by Zeiss) provides a very wide field of view. 

Unlike some shields that have an open design at the bottom, this one has a foam liner and is designed to sit on your face like goggles, though the seal isn't quite as tight as a typical pair of goggles. There's good ventilation and the helmet is very comfortable to wear, with a Polartec "Power Grid" padded lining that helps with moisture management. Like many of Giro's helmets, this one also incorporates the company's custom Spherical MIPS (Multi-directional Impact Protection) technology. 

The included lens shield is designed to work well in a variety of conditions (it is replaceable for $125). It does a very good job staying fog-free on nonstorm days, but I can't guarantee that it won't fog at times on big snow days, which can be challenging for most goggles (particularly if you wear glasses or prescription lens inserts with your goggles). That said, it's an excellent helmet overall.

David Carnoy/CNET

The Marauder Elite is Spy's latest and greatest model of goggles that features 60% more venting over the similarly styled Spy Ace goggles (another highly vented model). That makes it "nearly impossible to fog," according to the company. They didn't fog on me during my limited testing, but I still need to put them through a wider variety of conditions to confirm that.

The goggles' lenses adhere magnetically and can be easily swapped out (two lenses are included). These are over-the-glasses, or OTG-type, that are suitable for use with RX eyeglasses and have subtle notches in the temples to allow your glasses to fit better. Like Spy's other premium goggles, these feature the company's Happy lens tech, which it says is "scientifically tuned to boost mood and alertness while optimizing color and contrast."

They're a nice pair of goggles and although they're expensive, Spy has been having trouble keeping them in stock.

David Carnoy/CNET

When your phone gets too cold its battery drains faster, and if it's really cold, it might shut off. That's where the Phoozy comes in.

A simple sleeve or "capsule" for smartphones, the Phoozy has a Chromium Thermal Barrier Shell and SpaceTech Penetration Layer, as well as a bit of velcro to keep it closed at the top. That will help keep your phone warm on extra cold days and help preserve battery life. It will also keep your phone from overheating.

Phoozy pouches now come in a few different versions and sizes and start at $30. Just make sure to get one that's big enough to hold your phone.

Atomic

Atomic's new Redster CTD helmet is pricey but has some cool features that may someday find their way into more helmets. Inspired by Atomic's pro racing helmets, this model has sensors that assess any damage after the helmet takes a hit. You get a report on your helmet's condition via the Atomic Shocksense app for iOS and Android. Also, if you slam into something hard enough and the helmet takes heavy damage, it will automatically send SOS alerts out to your emergency contacts. 

As far as protection goes, it's serious. Atomic says the Redster CTD's Atomic Multi-directional Impact Deflector (AMID) dual-density foam system absorbs shock from all angles to deliver 30% higher impact protection than International Ski Federation standards require. It's available in black, red and white.

David Carnoy/CNET

These glove liners are equipped with Seirus' Kinetic heat return system that it says amplifies your body heat 4 to 5 degrees and reflects it back to you for 20% more warmth. Of course, how warm your hands are will also depend on how warm the gloves are that go over these (they can be used as stand-alone gloves, but more for running in cold weather than skiing).

David Carnoy/CNET

After a day of shredding, your body will certainly appreciate a little percussion massage gun action. There are plenty of options available but we like the travel-friendly Theragun Mini because it won't weigh your luggage down too much and is a great little massage gun for $199 that's surprisingly powerful for its size.

Like the other new Theragun models, the Mini is equipped with Quiet Force technology that allows the device to run just as powerfully but much more quietly than the previous generation of Theraguns. The Theragun Mini has three speed settings, ranging from 1,750 rpm to 2,400 rpm, and the battery lasts for 150 minutes of continuous use. 

The one notable downside to the Theragun Mini is that it only comes with one attachment, the standard ball head. You could buy other Theragun attachments a la carte because the Mini is compatible with all the same attachments that come with other models, but that brings the price up.

Florian Breitenberger

Private lessons have gotten really expensive, so why not get a virtual one?

Carv is a digital ski coach that combines some hardware that you attach to your boots with an iOS app (Android coming soon) that delivers real-time feedback about how you're skiing.

I'm still waiting to try this out but have had friends use it and really like it. The software was updated to version 2.0 with some small hardware enhancements, including a more compact battery with the same battery life.

For better or worse (probably worse), Carv has moved toward a subscription model that makes the hardware less expensive (the original kit is now $149 instead of $349), but requires you to purchase an add-on subscription for $199 a year or $298 for a two-year plan. That's still a lot less than what a single full-day private lesson would cost you at most resorts -- at least in the US.

Sarah Tew/CNET

If you don't want to pay upward of $200 for a set of Smith I/O goggles, there are plenty of more affordable alternatives, including those from Colorado-based Glade, which prides itself on making goggles that offer similar or better performance than high-end models from other companies for a lot less.

The big deal is its Adapt goggles include a Photochromic Flux lens for $129. This is a lens that changes colors according to the lighting conditions you experience. In other words, it's the chameleon of lenses, and typically photochromatic goggles cost a lot more.

Sarah Tew/CNET

The Smith 4D MAG googles are the company's current top-of-the-line model and have seen a price increase from $280 to $320. They feature a wider field of view (25% wider than the I/O Mag, according to Smith) and a 5x antifog inner lens with AirEvac Integration Technology that helps reduce fogging. Changing the lenses is easy with the MAG system. Two levers release the lens, which adheres magnetically to the goggles. One low-light and one bright-light lens are included.

Sarah Tew/CNET

If you wear glasses, the $270 I/O MAG XL goggles are a good choice, albeit a fairly expensive one.

The MAG XL is Smith's MAG lens change system featuring -- you guessed it -- magnets that let you easily swap out lenses, as well as a 5x antifog inner lens with AirEvac Integration Technology that helps reduce fogging. They come with two lenses.

The Smith I/O MAG XL goggles come in several different ChromoPop lens colors.

Sarah Tew/CNET

Seirus' flagship HeatTouch Hellfire gloves are available for $450 for men or women. The gloves haven't changed for a few years, but the battery was upgraded last year to a more slimmed-down version with increased battery life.

At the low-heat setting you can get up to 12 hours of battery life, with medium pegged at around 8 hours and high at 4 hours.

It's also available in a mitten for $450.

Sarah Tew/CNET

In the past, I've highlighted Smith's Vantage helmet, which has a visor. The Code is more oriented toward snowboarders and free riders, but a lot of mainstream skiers like its streamlined look.

Smith didn't change anything in this year's model from last year's -- except for the color options. It packs in most of Smith's latest technologies. On the inside, instead of hard foam you'll find Koroyd inserts that, from the top, look like a honeycomb with circular (not hexagonal) cylinders. The high-tech material is made of lightweight, eco-friendly polymer extruded tubes that are thermally welded together to form a strong layer of protection that also allows for good airflow. (Smith has added other materials and design elements to the helmet and is calling the whole protection package Aerocore construction.)

Beyond the fancy padding, there's the BOA FS360 fit system (with a 360-degree halo design), which helps you get a snug, "custom" fit. And new this year: a Wayfinder strap system featuring Fidlock that's basically a quick-release magnetic system that makes it easier to open and close the strap.

The helmet only comes in a MIPS version, which offers increased protection. In a MIPS Brain Protection System, the shell and liner are separated by a low-friction layer that "allows the helmet to slide relative to the head."

David Carnoy/CNET

Giro says the "modern profile" of its Jackson helmet, which comes in multiple color options, utilizes the new Passive Aggressive Venting system that's "inspired by the aerodynamic airflow of high-end autos." Well, it's a good looking helmet and also pretty lightweight and comfortable while offering MIPS (Multi-directional Impact Protection) technology. 

It doesn't have the company's upgraded Spherical MIPS technology found in its Emerge helmet ($150), this model has Giro's Form 2 Fit system that allows you to dial in the fit of the helmet (it's similar to Smith's dial-in fit), which allowed me to get a more snug fit. The Emerge uses the company's Stash Fit system that allows you to remove or add layers of padding to customize your fit.

Both the Emerge and the Jackson are designed for maximum compatibility with Giro goggles but they work just fine with other goggles. 

David Carnoy/CNET

Giro makes a couple of goggles in the $150 range, including the Method and Article. It describes the Method as having a "bold retro style" that's been advanced with "the most modern technology." It's a comfortable goggle with a wide field of view and good venting that helps keep the goggles fog-free in most conditions (I haven't met a goggle that's truly fog-free in all conditions).

Like the more rounded Article goggles ($170), the Method uses Giro's Vivid lens with optics by Zeiss and a second lens is included. The Method is available in a few different color options. 

Beringia

If you're looking for the ultimate Merino wool base layers, these tops and bottoms from Beringia may just be it. Diomede is Beringia's proprietary fabric "that seamlessly knits multiple layers of fabric into one ultrastretchy waffle." Real-world translation: The fabric is thin, lightweight and comfortable but also warm. The only downside is that tops ($150) and bottoms ($175) are quite expensive and there's no deal if you buy both together, although you can get 15% off with your first purchase.

Beringia Diomede base layers are available in a few color options and three sizes, as well as women's versions. The top also comes with a snorkel hoodie for $25 more. 

David Carnoy/CNET

Constructed from Grilamid, a lightweight but very durable frame material, the Spy Helm Tech sunglasses are a modern take on glacier sunglasses that includes removable side shields so you can block both the sun and all the "haters" at the same time, according to the company (they turn into standard wayfarer sunglasses without the side shields).

The sunglasses have hidden sweat channels in both the nose pads and inner temples for breathability and feature the company's Happy Tech lens tech that it says is "scientifically tuned to boost mood and alertness while enhancing color and contrast."

True or not, I will say they fit comfortably, the optics were very good and I was indeed happy using them.

David Carnoy/CNET

Most new phones, including the iPhone 13 models, offer a decent level of water resistance. But if you want some added protection, Lifeproof still sells its waterproof and shockproof Fre case -- and the latest version is built for MagSafe accessories. 

The Fre case is also available for some Samsung Galaxy models but that version doesn't feature MagSafe, a feature that adds $10 to the case.

David Carnoy/CNET

You don't want your phone to go dead on the mountain, so it's always good to pack a battery pack.

MyCharge calls its new line of magnetic power banks Superhero Mag-Lock, implying that they're real saviors. I was impressed by their design. Not only do the batteries, which come in various capacities, have strong magnets and stick really well to the back of your iPhone 12 or 13, but they have raised coils, which are supposed to help with reducing heat levels while charging. It does seem to work.

The 3,000-mAh battery is lightweight and slim and is nice to have around for some emergency charging. However, it won't get you a full charge, so you'll probably want to step up to one of the higher-capacity options like the 6,000-mAh model that retails for $60 but is currently being discounted to $36. The 9,000-mAh version is beefy and feels like your phone is attached to a small brick (the battery and phone do fit in your hand nicely but the combo certainly isn't pocket-friendly).

All the Mag-Lock batteries charge Qi-enabled iPhones at 5W, although you can get faster charging if you go wired and use a USB-C to Lightning cable. I also liked how there's a chime when the charging starts and your phone tells you how much juice is left in the battery pack (it's tied into iOS 15). You can wirelessly charge Android devices as well, but the Mag-Lock won't stick unless you have a metal ring on the back of your phone's case. Stick-on rings are available for sale.

The MyCharge SuperHero Mag-Lock is available in a few color options and has a nice glossy finish. It currently is the best-designed magnetic power bank -- better even than Apple's.

Ibex

Ibex, which is known for its high-tech merino wool garments, describes its Wool Aire Hoodie as having "backcountry performance with frontcountry style." Available in a few colors and both men's and women's options, it's a puffy jacket that's not all that puffy but is lightweight, comfortable (it has some stretch to it) and can be used as either a midlayer on cold days or outer layer on not-so-cold days.

It's constructed of eco-friendly Bluesign-certified materials and is wind- and water-resistant. Also worth noting: It packs up into its chest pocket, which makes it travel-friendly.

David Carnoy/CNET

Bollé's Torus goggles come in a version with a standard lens for around $120 (or less), but I tried the step-up version with the company's high-contrast Volt lens, which is harder to find in stock. You get one lens with these goggles, but the Ice Blue Cat 3 lens (with a pink base tint) offers some flexibility in terms of what lighting conditions you can use it with. The goggles offer a wide field of view and good ventilation. 

Amazon

Biolite has a new line of portable batteries that offer USB-C PD fast-charging (up to 18W) along with two additional USB-A ports so you can charge a couple of phones at the same time, albeit at slower speeds. There are three sizes available -- 6,000-mAh, 10,000-mAh and 20,000-mAh -- but the 6,000-mAh version (pictured on right) is probably best for skiers because it's slim, relatively lightweight and fits easily in a pocket. To charge iPhones at 18W speeds, you'll need to bring your own USB-C-to-Lightning cable to the charging party (the latest iPhones include that cable). 

Although Biolite says its powerbanks are "durable," they don't have a water-resistance rating. That said, they should survive a drop in the snow just fine.

Sarah Tew/CNET

Zeal goggles have excellent optics and a wide field of view, and many feature the company's Rail Lock System that makes the lenses easy to change and the goggles easy to vent when you're in hiking mode.

The base models with standard lenses are pretty affordable, ranging from $129 to $159. Things get more expensive when you move to the Automatic Plus GB lens, which is photochromic and changes quickly with the lighting and works in any conditions. Add that Automatic Plus lens and the price goes up to $279.

I like the Portal XL (on right), which also starts at $249 for the standard two-lens option. It has the widest field of view and is an OTG type that allows you to wear glasses.

The Hemisphere, starting at $129, has a spherical frame with upper and lower ventilation and triple-layer face foam and is available in a variety of lens options. It doesn't have the RLS system, but the lens quality is quite good for the price.

David Carnoy/CNET

The Jaybird Vista 2 sports buds feature a similar design to the original Vista buds but have a couple of key upgrades: active noise canceling and a transparency mode called SurroundSense that allows you to hear the outside world, an important safety feature for skiers as well as runners and bikers. 

The Vista 2 buds have an IPX68 water resistance rating, which means they're both dust-proof and fully waterproof. Jaybird says they're also sweat-proof, crush-proof and drop-proof. And the compact case is now splash-proof and dust-resistant, with an IP54 rating.

They sound quite good once you tweak the EQ settings to your liking, but in sound quality they're not quite up to the level of some other premium earbuds. Their noise-canceling, transparency mode and voice calling are decent though unspectacular (the Beats Fit Pro performs better in all departments). But if you're buying these, you're buying them for the secure fit and durability.

Sarah Tew/CNET

This is Smith's goggles-sunglasses hybrid, the Wildcat ($200). Constructed with the same materials used in Smith goggles, the Wildcat glasses provide lots of eye coverage and good airflow but have the comfort of a more lightweight pair of sunglasses. The Wildcat sunglasses come with a bright-light ChromaPop lens and a secondary clear lens for flat-light overcast days and are available in three color options.

Amazon

This product comes at the recommendation of CNET editor Justin Jaffe, who lives in New England. He writes:

"As Covid surged again this winter, I've taken up alpine touring: skinning up a mountain and skiing down. The benefits are considerable -- you can often get by without a lift pass and it delivers a much more rewarding cardio workout than pure downhill skiing. This highly adjustable USWE backpack has become an essential tool for me, providing the right amount of space for gear as well as an insulated water bladder that has never once frozen up. And there is a strap and pocket for everything, from goggles to helmet to skis. Highly recommended."

Sarah Tew/CNET

You'd think that more companies would have made Bluetooth headphones that slip inside your helmet, but Outdoor Technology is one of the few that does (some Chinese companies like Outdoor Master have gotten in on the game in the last couple of years). Their appeal has waned now that true wireless earbuds have come along, but they're still available at a discounted price, around $90.

How it works is you charge up the Chips and slide them into the earflaps on your helmet (they should work with most helmets). You want to make sure that no excess padding in your helmet is covering the Chips or else they'll get muffled and you'll lose some volume; you want them as close to your ears as possible.

The Chips 2.0 have a walkie-talkie feature that allows you to communicate with friends who are also using Chips 2.0 headphones. You create a group using the ODT Walkie-Talkie app and talk over the cell network, which means the only limit on distance is whether you're getting a phone signal. Up to 99 people can be in your private group.

I thought the sound quality was decent for Bluetooth but not great. That said, it's nice to be able to stick your helmet on and have the headphones built in with no wires to worry about. Battery life is rated at 10 hours, and the Chips are sweat- and water-resistant but not waterproof.

Outdoor Technology also sells the Chips Ultra, a true-wireless version of the Chips that costs significantly more (about $163). I don't think the Ultras are worth the money.

David Carnoy/CNET

You never know when you might need to hang up some gear, which is where the Heroclip comes in. Available in a few different sizes and colors, this souped-up rotating carabiner hook clip costs around $23.

Garmin

The original Garmin inReach Mini has been one of the more popular satellite communication devices with backcountry skiers. The new inReach Mini 2 has the same compact, lightweight form factor but adds additional features, including a more energy-efficient processor that greatly improves battery life (now up to 14 days of battery life, using default 10-minute tracking, and your location is sent to your MapShare page for friends and family to view), a higher resolution display and user interface, as well as compatibility with Garmin's Explore app and some new navigation features.

Garmin says that while most users will interact via their phones or paired Garmin devices, you can still send a check-in, read incoming messages, and reply with either a pre-canned QuickText or write a custom message from the device itself. 

You do need an active satellite subscription to use the inReach Mini 2 with basic annual plans starting at $11.95 a month or $14.95 for a single month subscription. 


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Best Apple Watch Bands, According To The CNET Staff Who Wear Them


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Best Apple Watch Bands, According to the CNET Staff Who Wear Them


Best Apple Watch Bands, According to the CNET Staff Who Wear Them

One of Apple's smartest moves was to let people replace the band on the Apple Watch with a third-party option. Having that choice means that no matter what event you're going to, or what activity you're engaged in, you can wear your Apple Watch, with no need to buy a different timepiece. If you're on the fence about buying an Apple Watch, maybe these flashy bands will help you take the leap.

CNET team members use plenty of different straps in their day-to-day lives, and of course, we all have our favorites. Some of us like things to be super simple, while others like a lot of variety and patterns. But all the bands on this list are excellent quality and suit our purposes well.

Read moreApple Watch Series 8 Rumors: Rugged 'Pro' Version, Fever Detection and More

Nomad

I've tried out a lot of different Apple Watch straps, and I've always liked the look and feel of the Nike Sport Band. But this one beats even that. It has a slightly less sporty and more rugged look, and the materials feel premium and like they're designed to hold up well. It comes in a few different color options, but I've yet to remove the Marine Blue one since I got it.

The clasp holds nice and secure, so I don't really have to worry about my watch falling off. I've been using this band for a few months now and recommend the product to everyone. I've received more compliments about the band than I can remember. Nomad makes some really high-quality accessories for Apple gear, and this is no exception.

--Jared DiPane

Russell Holly/CNET

I've used just about every fitness watch strap made by Apple and third parties, but I always come back to the standard Apple Sport Band. It isn't the most comfortable band I've ever worn, but it's the easiest to clean by far, and the colors haven't faded at all, despite my constant use in sunlight.

--Russell Holly

John Falcone/CNET

I'll be honest: I picked this strap pretty much at random because I liked the weathered, faux leather earth-tone look in the photo -- and the incredibly low price. But six months later, I'm really liking it. It's comfy, and it's held up nicely, despite a couple of unintended dunkings. What more could you want for such a low price?

--John P. Falcone

Sarah Mitroff/CNET

I need my Apple Watch band to be completely unfussy. I don't want to fiddle with buckles -- I just want to slip on my watch and go. This inexpensive band is perfect for just that. It's a single strip of elastic without any sliders or anything else to adjust. It's soft and stretchy enough to hold the watch firmly against my wrist so that the heart rate monitor sensors work correctly, without being too tight.

I can vouch only for the styles where the design is woven into the band (not the solid color or printed options). I first bought the Neon Orange color, and that's the one I still use today. I bought a second band, the solid Wine color option, and it's stiff and scratchy by comparison.

--Sarah Mitroff

Spigen

When I'm not using the above-mentioned Nomad Sport Band, my other go-to Apple Watch strap is the Spigen Rugged Armor. The style is totally different, but as someone who's into G-Shock watches, I absolutely love the way this one looks and feels. Instead of sliding the band in on each side, you snap your Apple Watch into this, and it provides protection for the sides of the watch as well.

It comes in a few different colors, and I think right now I own them all. It doesn't make the buttons any harder to press either, which is a huge advantage. If you're someone who's rough on your Apple Watch, this is a great option to consider.

--Jared DiPane


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