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Apple Music Unveils 'Sessions,' Exclusive Performances By Big Names
Apple Music Unveils 'Sessions,' Exclusive Performances By Big Names
Apple Music is debuting Apple Music Sessions, which are exclusive live releases of performances by big artists. Not only are these sessions recorded in spatial audio, they are also accompanied by live performance videos.
The Apple Music Sessions are recorded in Apple Music Studios all around the world, with the series kicking off in Nashville.
The first two sessions available to subscribers feature country music stars Carrie Underwood and Tenille Townes. Underwood and Townes each performed a mix of their biggest hits and covers of their favorite songs.
Both stars praised the experience, with Underwood saying, "We had a lot of fun reimagining these big, visual songs and presenting them in a different way."
Apple Music subscribers will also be able to hear sessions from stars like Ronnie Dunn and Ingrid Andress in the coming weeks. Apple has indicated that it intends to expand Apple Music Sessions to other popular genres, too.
Apple watch it s been 5 years since my original review and reflect apple watch it s been 5 years since you passed apple watch it s been 5 years since you ve apple watch it s been 5 years since i met apple watch it s been 5 years jamie foxx apple watch it s been 5000 years apple watch it s been 50 years meme apple watch it s been a long day lyrics apple watch series 8
Apple Watch: It's been 5 years since my original review, and it holds up
Apple Watch: It's been 5 years since my original review, and it holds up
I'd love to say that when I first put on the Apple Watch, I'd never seen anything like it before. But of course, that's not true. By late 2014 I'd been surrounded by smartwatches for a few years. So when Apple announced it was making its own watch, my thought (as so often with Apple) was: finally.
The first smartwatch I reviewed at CNET was the Martian Passport, an analog watch that could make phone calls. It sounds so primitive now, but it was cool in early 2013. The Pebble Watch followed, and the Steel version became my favorite: It was like a Casio watch turned into a useful little pager-assistant. It was simple and had long battery life, and it was great.
There were others, too: Samsung's first smartwatches were ambitious (a camera?). Google's first Android Wear watches arrived in 2014. Meanwhile, there were Fitbits and Jawbone trackers galore.
I say this to lay the groundwork for the Apple Watch and what its impact was. Like the iPhone wasn't the first smartphone, the Apple Watch wasn't the first smartwatch... but it made the biggest footprint. It was another step validating that a world of wearables was here to stay.
I was able to wear the Apple Watch a month before it went on sale. I spent a ton of time with it, getting used to both how it handled phone calls, and the activity tracking rings. I looked at my heart rate measurements. I accidentally ordered an Xbox One with an early Amazon app.
The Watch was, much like the first iPhone, sometimes feature-limited. But it also had some features that already stood out.
My original review was updated a year later, which you can read here. Some parts have changed, clearly, and Apple has updated the OS. But I'll comment on what I wrote then, and how I felt, and how that's evolved. Quotes from the original review are in italics.
The gold Apple Watch, way back when.
James Martin/CNET
An excellent design, with luxury overtones
Apple wants you to think of the Apple Watch as fine jewelry. Maybe that's a stretch, but in terms of craftsmanship, there isn't a more elegantly made piece of wearable tech. Look at the Apple Watch from a distance, and it might appear unremarkable in its rectangular simplicity compared with bolder, circular Android Wear watches. It's clearly a revamped sort of iPod Nano. But get closer, and you can see the seamless, excellent construction.
The first Apple Watch came in aluminum, steel and ramped all the way up to a gold model costing more than $10,000. Compared to other smartwatches, it screamed luxury.
Certain touches felt luxurious, too: the fine-feeling Digital Crown, which spun ever so smoothly like a real watch part, for instance. The OLED display, which was a first for an Apple product, looked crisp and bright.
The most amazing part, maybe, were the watch bands. Apple created a really nice series of specially designed straps, from a steel link to a clever magnetic Milanese mesh that were extremely expensive and impressively engineered.
Its watch face designs were great, too, and they integrated some information from the iPhone that aimed to add at-a-glance ease of use. There was a Mickey Mouse watch face that danced! The Solar face showing sunrise and sunset, and the astronomy face that showed planetary alignments and moon phases, felt like magic. I wanted more, but Apple's assortment of watch faces was limited, and it didn't allow for third-party watch face design. That's still the case now.
A lot of the Apple Watch reminded me of the strides Apple began with the iPod Nano, which also had watch mode... and a Mickey Mouse watch face.
Sarah Tew
New technologies at first: fantastic haptics, a force-sensitive display
All Apple Watches have a new S1 processor made by Apple, that "taptic" haptic engine and a force-sensitive and very bright OLED display, which is differently sized on the 38mm and 42mm models. The watch has its own accelerometer, gyrometer and heart-rate monitor, but no onboard GPS. It uses Bluetooth 4.0 and 802.11b/g/n 2.4GHz Wi-Fi to connect to your phone or your home network. There's a built-in speaker and microphone, but no headphone jack.
As I wore the watch on the first day, I felt a rippling buzz and a metallic ping: one of my credit card payments showed up as a message. Apple's "Taptic Engine" and a built-in speaker convey both a range of advanced taps and vibrations, plus sounds. Unlike the buzz in a phone or most wearables, these haptics feel sharper: a single tap, or a ripple of them, or thumps.
Sometimes the feelings are too subtle: I don't know if I felt them or imagined them. My wrists might be numbed from too many smart devices. I set my alerts to "prominent" and got sharper nudges on my wrist.
The first watch introduced some ideas that eventually made their way to other iPhones. A "taptic engine" delivered on some amazingly refined vibration effects, ranging from a purr to a ping to a gentle tap. These were way ahead of what anybody else was doing -- and they weren't just a gimmick. The notification types associated with unique vibrations felt distinct. Sometimes, the vibrating taps on the first Watch weren't as powerful as I wanted. But with later updates, the haptics made parts of the interface seem real: virtual wheels, clicking as if moving with invisible gears.
The more advanced haptics made their way to the iPhone next, making us used to them now. Other phones, game consoles like the Nintendo Switch, and VR accessories, have evolved haptics since, but the Apple Watch was the first mainstream device that upped the haptics game.
Force Touch was another wild idea: Apple made its watch display force-sensitive, meaning a deeper press could work like pushing a button. Though this idea was refined further into 3D Touch on the iPhone 6S, 3D Touch was a technology that never became as necessary as expected, and current iPhone models have dropped the pressure-sensitive display tech completely.
The Apple Watch still has Force Touch, though, and I think it always will.
Digital Touch: I never used it much after that.
Sarah Tew
Lots of features. Too many features?
As you can see, this is a lot of stuff. Did I have fun using the watch? Yes, mostly, but there are so many features that I felt a little lost at times. There are so many ways to interact: swiping, touching, pressing harder into the display, a button and a clickable digital crown-wheel. Plus, there's Siri. Do I swipe, or click, or force touch or speak? Sometimes I didn't know where an app menu was. Or, I'd find getting back to an app I just had open would require an annoying series of crown clicks, swiping through apps, then opening the app again.
There's a reason I used the word "complicated" to describe my feelings using that first Apple Watch. Setting up bits of information, called complications, was slow and not always intuitive. Apps took a while to load, and were sometimes so slow that it was easier to check my phone instead. Quick glances and notifications, and phone calls, were fine. Apple Pay on the watch was clever, but would I use it? I wished the watch had more battery life.
I didn't like the overcomplicated feel. The design of the OS, and the card-like swappable mini-view apps that used to be on the Watch like a dock, changed over time. It's gotten better since.
Storing music on the watch, while it took a while to sync, was easier than attempts on Samsung Gear or Android Wear. Of course, I had to hunt for a good pair of Bluetooth headphones to connect with the watch.
Today I still forget to dive into and make the most of the apps on the watch. I just dusted off Walkie Talkie: it's cool. There's noise monitoring. One app lets me remote control my iPhone camera, which has been a huge help for my stay-at-home self-shot videos. The Remote app helps me when I lose the Apple TV remote every other day.
Third-party apps, and the grid of options? It turns out I don't use them much at all. I don't dig down deep into the layers of functions. I prefer what's on the surface: watch faces, and their readouts. But I've come to appreciate the watch's surprising number of options and settings. It's better than not having them at all.
The rings were the beginning.
Sarah Tew/CNET
Fitness: The ring idea was just the beginning
The Apple Watch doesn't work any fitness miracles that the rest of the wearable world hasn't already invented, and it doesn't ship with any new magical sensors that change the game. But the Apple-made integrated fitness apps, Activity and Workout, are far and away the best fitness apps on any existing smartwatch that isn't a dedicated "fitness watch" (Samsung Gear, Android Wear, Pebble and the like). A clever three-ring method of tracking daily activity, which simultaneously measures and rewards daily calorie burn, active exercise and standing up, feels like a fusion of rewards and metrics seen on the Nike FuelBand, Jawbone Up, Fitbit and others.
I appreciated Apple's complete-the-ring motivational activity tracker, which felt inspired by wearables like the Nike FuelBand (not surprising, since Apple's head of fitness, Jay Blahnik, arrived from Nike). For the red ring's daily goals, it's great. It felt too easy to complete the blue Stand ring, and it still does.
There are tons of fitness advancements Apple has made on the Watch in the last five years: GPS, resting heart rate, workout controls, social sharing, third-party app integration, swimming, modes for accessibility, activity trends -- and I haven't even discussed Apple's massive health aspirations like adding ECG, checking for falls, monitoring elevated or irregular heart rate or women's health tracking. There is some form of coaching and motivation, too. But I'd still love to see more of that. I hit a wall when trying to be fit, and there's only so much watches seem to help.
The first Apple Watch was more of a Fitbit. Now, it's more of a health companion. Those two worlds still feel like they need to dovetail and grow. There are missing features, too, like sleep tracking, which feels like the inevitable next step.
You still need an iPhone, just like in 2015.
Sarah Tew
It was, and still is, an iPhone accessory
Much like most other smartwatches, the Apple Watch isn't a standalone device -- it's a phone accessory. Android Wear, Samsung Gear, Pebble and others work the same way. But here, you must own an iPhone 5 or later to use the Watch. A few Apple Watch functions work away from the phone, but the watch primarily works alongside the phone as an extension, a second screen and basically another part of your iOS experience. It's a symbiote.
One thing I noted back then was that you needed an iPhone to use the Apple Watch. Unlike other wearables that can pair with Android or iOS, or even sync with a computer, the Apple Watch was always designed to live symbiotically with the iPhone.
That's still the case now. Even with independent cellular options, and an on-watch App Store, you can't use the Watch without pairing to an iPhone. And it still won't work with Android. It's a shame, because a fully standalone watch could be a really helpful tool for many people who don't have iPhones, and it could even be a phone alternative (for kids, maybe).
Apple's AirPods created a gadget trinity where the Watch, the iPhone and AirPods can all work seamlessly together. But that trinity is an expensive one. The entry price of the Apple Watch has dropped, at least. But it feels like an extension of the iPhone more than its own device, even now.
The Apple Watch Series 5: much better, with a few similarities.
Sarah Tew/CNET
Today: the best watch in a war of attrition
You don't need an Apple Watch. In many ways, it's a toy: an amazing little do-it-all, a clever invention, a possibly time-saving companion, a wrist-worn assistant. It's also mostly a phone accessory for now. In the months and years to come, that may change: with Apple's assortment of iPads, Macs, Apple TV and who knows what else to come, the watch could end up being a remote and accessory to many things. Maybe it'll be the key to unlock a world of smart appliances, cars and connected places. In that type of world, a smartwatch could end up feeling utterly essential.
I think back to what the Apple Watch was competing against back then: Jawbone, Pebble, Fitbit, Google's Android Wear, Samsung's watches, the Microsoft Band. A lot of competitors are gone now. Fitbit was acquired by Google. Samsung still has watches. Garmin makes lots of dedicated fitness watches. There are still plenty of more affordable relative newcomers, too.
The original Apple Watch, with the Pebble Steel, Moto 360 and the original iPod Nano with wristband (clockwise from top left).
Sarah Tew
In a field of fewer alternatives, the Apple Watch's consistent addition of new features and ongoing performance improvements has made it the best option. It's Apple's commitment to gradual improvements that has made it a stand-out watch now, especially compared to the struggles of Google's Wear OS.
The Apple Watch is still an iPhone accessory. And it's still not an essential product. But it's become a really fluid and useful device, one with lots of key upgrades that work, and one that's a lot easier to use.
What's the best smartwatch now? The Apple Watch. That doesn't mean I don't want to see improvements: battery life, sleep tracking, a watch face store and most importantly, Android support and true standalone function. If the last five years are any indication, Apple will tackle these problems on its own... time.
Apple Watch: It's been 5 years since my original review, and it holds up
Apple Watch: It's been 5 years since my original review, and it holds up
I'd love to say that when I first put on the Apple Watch, I'd never seen anything like it before. But of course, that's not true. By late 2014 I'd been surrounded by smartwatches for a few years. So when Apple announced it was making its own watch, my thought (as so often with Apple) was: finally.
The first smartwatch I reviewed at CNET was the Martian Passport, an analog watch that could make phone calls. It sounds so primitive now, but it was cool in early 2013. The Pebble Watch followed, and the Steel version became my favorite: It was like a Casio watch turned into a useful little pager-assistant. It was simple and had long battery life, and it was great.
There were others, too: Samsung's first smartwatches were ambitious (a camera?). Google's first Android Wear watches arrived in 2014. Meanwhile, there were Fitbits and Jawbone trackers galore.
I say this to lay the groundwork for the Apple Watch and what its impact was. Like the iPhone wasn't the first smartphone, the Apple Watch wasn't the first smartwatch... but it made the biggest footprint. It was another step validating that a world of wearables was here to stay.
I was able to wear the Apple Watch a month before it went on sale. I spent a ton of time with it, getting used to both how it handled phone calls, and the activity tracking rings. I looked at my heart rate measurements. I accidentally ordered an Xbox One with an early Amazon app.
The Watch was, much like the first iPhone, sometimes feature-limited. But it also had some features that already stood out.
My original review was updated a year later, which you can read here. Some parts have changed, clearly, and Apple has updated the OS. But I'll comment on what I wrote then, and how I felt, and how that's evolved. Quotes from the original review are in italics.
The gold Apple Watch, way back when.
James Martin/CNET
An excellent design, with luxury overtones
Apple wants you to think of the Apple Watch as fine jewelry. Maybe that's a stretch, but in terms of craftsmanship, there isn't a more elegantly made piece of wearable tech. Look at the Apple Watch from a distance, and it might appear unremarkable in its rectangular simplicity compared with bolder, circular Android Wear watches. It's clearly a revamped sort of iPod Nano. But get closer, and you can see the seamless, excellent construction.
The first Apple Watch came in aluminum, steel and ramped all the way up to a gold model costing more than $10,000. Compared to other smartwatches, it screamed luxury.
Certain touches felt luxurious, too: the fine-feeling Digital Crown, which spun ever so smoothly like a real watch part, for instance. The OLED display, which was a first for an Apple product, looked crisp and bright.
The most amazing part, maybe, were the watch bands. Apple created a really nice series of specially designed straps, from a steel link to a clever magnetic Milanese mesh that were extremely expensive and impressively engineered.
Its watch face designs were great, too, and they integrated some information from the iPhone that aimed to add at-a-glance ease of use. There was a Mickey Mouse watch face that danced! The Solar face showing sunrise and sunset, and the astronomy face that showed planetary alignments and moon phases, felt like magic. I wanted more, but Apple's assortment of watch faces was limited, and it didn't allow for third-party watch face design. That's still the case now.
A lot of the Apple Watch reminded me of the strides Apple began with the iPod Nano, which also had watch mode... and a Mickey Mouse watch face.
Sarah Tew
New technologies at first: fantastic haptics, a force-sensitive display
All Apple Watches have a new S1 processor made by Apple, that "taptic" haptic engine and a force-sensitive and very bright OLED display, which is differently sized on the 38mm and 42mm models. The watch has its own accelerometer, gyrometer and heart-rate monitor, but no onboard GPS. It uses Bluetooth 4.0 and 802.11b/g/n 2.4GHz Wi-Fi to connect to your phone or your home network. There's a built-in speaker and microphone, but no headphone jack.
As I wore the watch on the first day, I felt a rippling buzz and a metallic ping: one of my credit card payments showed up as a message. Apple's "Taptic Engine" and a built-in speaker convey both a range of advanced taps and vibrations, plus sounds. Unlike the buzz in a phone or most wearables, these haptics feel sharper: a single tap, or a ripple of them, or thumps.
Sometimes the feelings are too subtle: I don't know if I felt them or imagined them. My wrists might be numbed from too many smart devices. I set my alerts to "prominent" and got sharper nudges on my wrist.
The first watch introduced some ideas that eventually made their way to other iPhones. A "taptic engine" delivered on some amazingly refined vibration effects, ranging from a purr to a ping to a gentle tap. These were way ahead of what anybody else was doing -- and they weren't just a gimmick. The notification types associated with unique vibrations felt distinct. Sometimes, the vibrating taps on the first Watch weren't as powerful as I wanted. But with later updates, the haptics made parts of the interface seem real: virtual wheels, clicking as if moving with invisible gears.
The more advanced haptics made their way to the iPhone next, making us used to them now. Other phones, game consoles like the Nintendo Switch, and VR accessories, have evolved haptics since, but the Apple Watch was the first mainstream device that upped the haptics game.
Force Touch was another wild idea: Apple made its watch display force-sensitive, meaning a deeper press could work like pushing a button. Though this idea was refined further into 3D Touch on the iPhone 6S, 3D Touch was a technology that never became as necessary as expected, and current iPhone models have dropped the pressure-sensitive display tech completely.
The Apple Watch still has Force Touch, though, and I think it always will.
Digital Touch: I never used it much after that.
Sarah Tew
Lots of features. Too many features?
As you can see, this is a lot of stuff. Did I have fun using the watch? Yes, mostly, but there are so many features that I felt a little lost at times. There are so many ways to interact: swiping, touching, pressing harder into the display, a button and a clickable digital crown-wheel. Plus, there's Siri. Do I swipe, or click, or force touch or speak? Sometimes I didn't know where an app menu was. Or, I'd find getting back to an app I just had open would require an annoying series of crown clicks, swiping through apps, then opening the app again.
There's a reason I used the word "complicated" to describe my feelings using that first Apple Watch. Setting up bits of information, called complications, was slow and not always intuitive. Apps took a while to load, and were sometimes so slow that it was easier to check my phone instead. Quick glances and notifications, and phone calls, were fine. Apple Pay on the watch was clever, but would I use it? I wished the watch had more battery life.
I didn't like the overcomplicated feel. The design of the OS, and the card-like swappable mini-view apps that used to be on the Watch like a dock, changed over time. It's gotten better since.
Storing music on the watch, while it took a while to sync, was easier than attempts on Samsung Gear or Android Wear. Of course, I had to hunt for a good pair of Bluetooth headphones to connect with the watch.
Today I still forget to dive into and make the most of the apps on the watch. I just dusted off Walkie Talkie: it's cool. There's noise monitoring. One app lets me remote control my iPhone camera, which has been a huge help for my stay-at-home self-shot videos. The Remote app helps me when I lose the Apple TV remote every other day.
Third-party apps, and the grid of options? It turns out I don't use them much at all. I don't dig down deep into the layers of functions. I prefer what's on the surface: watch faces, and their readouts. But I've come to appreciate the watch's surprising number of options and settings. It's better than not having them at all.
The rings were the beginning.
Sarah Tew/CNET
Fitness: The ring idea was just the beginning
The Apple Watch doesn't work any fitness miracles that the rest of the wearable world hasn't already invented, and it doesn't ship with any new magical sensors that change the game. But the Apple-made integrated fitness apps, Activity and Workout, are far and away the best fitness apps on any existing smartwatch that isn't a dedicated "fitness watch" (Samsung Gear, Android Wear, Pebble and the like). A clever three-ring method of tracking daily activity, which simultaneously measures and rewards daily calorie burn, active exercise and standing up, feels like a fusion of rewards and metrics seen on the Nike FuelBand, Jawbone Up, Fitbit and others.
I appreciated Apple's complete-the-ring motivational activity tracker, which felt inspired by wearables like the Nike FuelBand (not surprising, since Apple's head of fitness, Jay Blahnik, arrived from Nike). For the red ring's daily goals, it's great. It felt too easy to complete the blue Stand ring, and it still does.
There are tons of fitness advancements Apple has made on the Watch in the last five years: GPS, resting heart rate, workout controls, social sharing, third-party app integration, swimming, modes for accessibility, activity trends -- and I haven't even discussed Apple's massive health aspirations like adding ECG, checking for falls, monitoring elevated or irregular heart rate or women's health tracking. There is some form of coaching and motivation, too. But I'd still love to see more of that. I hit a wall when trying to be fit, and there's only so much watches seem to help.
The first Apple Watch was more of a Fitbit. Now, it's more of a health companion. Those two worlds still feel like they need to dovetail and grow. There are missing features, too, like sleep tracking, which feels like the inevitable next step.
You still need an iPhone, just like in 2015.
Sarah Tew
It was, and still is, an iPhone accessory
Much like most other smartwatches, the Apple Watch isn't a standalone device -- it's a phone accessory. Android Wear, Samsung Gear, Pebble and others work the same way. But here, you must own an iPhone 5 or later to use the Watch. A few Apple Watch functions work away from the phone, but the watch primarily works alongside the phone as an extension, a second screen and basically another part of your iOS experience. It's a symbiote.
One thing I noted back then was that you needed an iPhone to use the Apple Watch. Unlike other wearables that can pair with Android or iOS, or even sync with a computer, the Apple Watch was always designed to live symbiotically with the iPhone.
That's still the case now. Even with independent cellular options, and an on-watch App Store, you can't use the Watch without pairing to an iPhone. And it still won't work with Android. It's a shame, because a fully standalone watch could be a really helpful tool for many people who don't have iPhones, and it could even be a phone alternative (for kids, maybe).
Apple's AirPods created a gadget trinity where the Watch, the iPhone and AirPods can all work seamlessly together. But that trinity is an expensive one. The entry price of the Apple Watch has dropped, at least. But it feels like an extension of the iPhone more than its own device, even now.
The Apple Watch Series 5: much better, with a few similarities.
Sarah Tew/CNET
Today: the best watch in a war of attrition
You don't need an Apple Watch. In many ways, it's a toy: an amazing little do-it-all, a clever invention, a possibly time-saving companion, a wrist-worn assistant. It's also mostly a phone accessory for now. In the months and years to come, that may change: with Apple's assortment of iPads, Macs, Apple TV and who knows what else to come, the watch could end up being a remote and accessory to many things. Maybe it'll be the key to unlock a world of smart appliances, cars and connected places. In that type of world, a smartwatch could end up feeling utterly essential.
I think back to what the Apple Watch was competing against back then: Jawbone, Pebble, Fitbit, Google's Android Wear, Samsung's watches, the Microsoft Band. A lot of competitors are gone now. Fitbit was acquired by Google. Samsung still has watches. Garmin makes lots of dedicated fitness watches. There are still plenty of more affordable relative newcomers, too.
The original Apple Watch, with the Pebble Steel, Moto 360 and the original iPod Nano with wristband (clockwise from top left).
Sarah Tew
In a field of fewer alternatives, the Apple Watch's consistent addition of new features and ongoing performance improvements has made it the best option. It's Apple's commitment to gradual improvements that has made it a stand-out watch now, especially compared to the struggles of Google's Wear OS.
The Apple Watch is still an iPhone accessory. And it's still not an essential product. But it's become a really fluid and useful device, one with lots of key upgrades that work, and one that's a lot easier to use.
What's the best smartwatch now? The Apple Watch. That doesn't mean I don't want to see improvements: battery life, sleep tracking, a watch face store and most importantly, Android support and true standalone function. If the last five years are any indication, Apple will tackle these problems on its own... time.
Again apple approved available a game iphone 12 fialový iphone 12 fialová iphone 12 mini iphone 12 pro max iphone 12 vs 13 iphone 12 mini size iphone 12 blue iphone 12 size
iPhone 12 finally gets a new design, which means it could be even harder to repair
iPhone 12 finally gets a new design, which means it could be even harder to repair
When Apple's5GiPhone 12, or whatever it's called, gets announced on Tuesday, Oct. 13, during the company's online-only launch event, industry watchers will be looking closely to see how Apple sells us on 5G wireless, its new chips and cameras, and whatever other new features it might pack in. (Here are all the final iPhone 12 rumors we've heard, and the latest major leak.)
But it's the design that may end up being its most important feature. The new iPhone is expected to shave the device's curved edges into squares, much like those on the current iPad Pro. After three years of the same design, the refresh will likely draw eyes from a lot of consumers eager for a shake up.
But it'll also draw the attention of repair experts around the world, who will rush to YouTube and Twitter once they get hold of the device to start dissecting it down to each seam, screw and cable inside to learn what's fixable and what isn't.
"Apple's the best at everything they do except serviceability," said Kyle Wiens, head of repair instruction and parts site iFixit, which typically rushes to perform online tear-downs of new Apple devices when they launch.
People like Wiens highlight an increasingly public debate within the tech industry over form and function. As gadgets from computers to phones get smaller and lighter, people around the tech world are wondering how far this push for slim design will go, and whether it'll take precedence over being easy to repair.
Repair advocates note, for example, that the batteries in Apple's popular AirPods wireless headphones can't be replaced without destroying them. "That's the difference between a product that can last 18 months and what can last 10 years," Wiens added. But at the same time, the AirPods' popularity stems in part from how lightweight, small and slick they are -- all aspects that would likely be altered by having compartments and connectors for replaceable batteries.
A mockup of what the iPhone 12 may look like, with straight edges on the sides.
Svetapple
Over the years, Apple's tipped further toward that consumable end of the spectrum. Its laptops, which once had easily replaceable batteries, are screwed shut with the batteries glued to the case. Pretty much all its computers other than its $5,999 Mac Pro desktop aren't designed to be easily opened by non-technical people either.
Apple has investigated taking those designs a step further, too. In a patent application published in August called "unitary housing for electronic device," the company described a way to build devices with their electronics encased in two pieces that are sealed with "one or more ultrasonic welds." The fully enclosed housing can be hermetically sealed, the company said.
"Even in the more eloquently designed electronic devices, outer housings are still typically formed from multiple parts, which tends to result in at least seams or other discontinuities, if not exposed screws, tabs or other component fasteners," Apple said in its application. "While many designs and techniques used to provide outer housings for electronic devices and components have generally worked well in the past, there is always a desire to provide alternative housing designs and techniques for new and aesthetically pleasing devices."
Sleek obsession
Apple's designs, under Jobs, led to a series of hits including the iMac, iPod, iPhone and iPad.
CNET
Apple co-founder Steve Jobs famously micromanaged the look of the company's products, in and out. He obsessed over the smallest dot on the screen and the angle of the curves on its devices. The night before the first iPod music player was introduced in 2001, Jobs demanded engineers tear apart and remake the device to make that satisfying click-feeling you get when you plug in a cord.
"The back of this thing looks better than the front of the other guys," Jobs quipped as he showed off the company's first iMac computer in 1998.
While that obsession with design has won Apple praise and loyal fans, it's also attracted criticism. As the company's Mac computers have gotten sleeker, easily removable or replaceable parts like the battery, memory and storage drives became largely inaccessible to people without technical skill.
In 2010, when Apple introduced the iPhone 4, Jobs focused on the device's stainless steel sides that doubled as cellular and Wi-Fi antennas. After its release, users quickly learned that holding the phone a certain way scrambled the device's reception.
Apple's "butterfly" keyboards were largely criticized by reviewers.
iFixit
In 2015, the company introduced a new "butterfly" keyboard for its laptops, which was 40% thinner than previous technologies while potentially offering better accuracy. The design became hated among reviewers as user complaints poured in about failing and mistyped keys.
"Perhaps the kindest thing we can say about the Apple MacBook butterfly keyboard is, 'Thank you for your service,'" CNET's computer reviewer Dan Ackerman wrote after the company finally ditched the technology starting last year. "So long and good riddance."
Whether Apple's newest devices use its seam-removing process is yet to be seen. The company's filed for similar patents in 2010, 2014, 2015, 2016 and 2018. Each time, the it's given more of a window into how it could use the technology. In 2015, it was for a process to house an "operational component" (think more compactly squeezing parts into a MacBook or iPhone). In 2016, it was for using these techniques in a laptop. Now, it's for a broadly described "electronic device."
Apple's also filed patents for "ultrasonic welding" techniques, indicating they could be used to join metal and plastic parts inside an iPad or iPhone. They could also create a laptop with "no apparent seams or other artifacts of manufacture on its outer surface," Apple's said.
Most people expect to see seams, screws and hinges since they've been visible on products for decades. To designers, those "artifacts" aren't so much a part of the design they created.
"When you look at a hinge you think, 'I get how that opens and closes.' But the more they make it just disappear, you get this magical mystery of 'How's it doing that?'" said Francois Nguyen, head of industrial design at consultancy Frog's North American studio.
Apple loved that manilla-envelope MacBook Air reveal so much it was featured in the device's ads too.
Apple
That kind of "ooh" and "ahh" doesn't happen much in the tech industry, but Apple under Jobs made it happen several times. He showed off the first MacBook Air in 2008 by hiding it in an interoffice envelope to show how thin it was. He pulled the first iPod Nano music player out of the small fifth pocket in his jeans in 2005. He showed off that first iMac's colorful translucent case in 1998 by turning down the stage lights while it sat on a bright pedestal.
"All those little moments and details that Apple focuses on really sets them apart from all these other tried and true processes that everyone else has at their disposal," Nguyen said.
There's only so much you can do to reinvent a sheet of glass on a metal body. Still, Nguyen -- who led design for the original "Beats by Dre" headphones, whose namesake company Apple bought for about $3.2 billion in 2014 -- said he expects new technologies, like additional and more advanced cameras, will continue to force design, ergonomic and other changes as Apple adjusts its devices to accommodate them.
"The technology could still be the size of a needle, you still have to hold this thing," he said.
Steps forward and back
Sen. Elizabeth Warren took a hard position against tech companies during her presidential campaign last year.
Angela Lang/CNET
Apple appears to at least understand that form over function is something the world is increasingly paying attention to.
When a member of the New York Times editorial board asked Apple for comment last year on upcoming legislation from Massachusetts Sen. Elizabeth Warren pushing for national right to repair laws, it set off a flurry of emails within Apple's PR team.
"We're still not clear on our seemingly evolving position," Lori Lodes, a former director of corporate communications, said in one message.
"Right now we're talking out of both sides of our mouth and no one is clear on where we're headed," added Kristin Huguet, head of corporate communications.
The messages, published by the House Judiciary's subcommittee on antitrust as part of an investigation of Apple and other tech giants, were among the first times Apple's internal struggles between form and function were made public.
So far, Apple has focused its efforts on expanding the servicing programs it has in place within its stores and through repair shops it certifies. Last year, the company began offering independent repair shops the same "genuine parts, tools, training, repair manuals and diagnostics" that its authorized service providers have access to. In July, the company said it's working with more than 700 businesses across the US, including uBreakiFix.
"When a customer needs a repair, we want them to have a range of options that not only suits their needs but also guarantees safety and quality so their iPhone can be used for as long as possible," Jeff Williams, Apple's chief operating officer, said in a July statement.
That's why, come Apple's event on Oct. 13, some people will be eyeing the bottom of the new iPhone to see whether the two screws typically used to start opening the phone are still there, as well as any other indications of how more tightly sealed the device is.
"Sadly, it's part of the evolution of technology," said Carolina Milanesi, an analyst at market research firm Creative Strategies. The challenge, she said, is that whatever changes Apple makes will need to strike that right compromise between new design, features, and making sure the experience is worth it. Because after all, these phones will likely be used by hundreds of millions of people, all of whom will carry it around with them every day.
"Even if change is better, people just don't like change -- especially when it's with something you're dependent on," she said. "I'm glad it's not my job."
Updated Oct. 13 at 1:55 p.m. PT: To correct the spelling of Carolina Milanesi's last name. We regret the error.
